Majed Jan

- Reorganizing, overlooking and managing the Marketing departments for all the group companies (4 companies). - Conducted regional research to study and analyse the market for these companies' products, and plan a full marketing strategy for each company. - Focusing on building foundations, creating alignment, and delivering visible impact, while establishing marketing as a strategic growth function at group level. - Improve marketing ROI through better targeting, analytics, and budget optimization. - Establish real-time marketing performance dashboards for leadership decision-making. - Strengthen collaboration with sales, product, and operations teams with measurable impact on revenue or pipeline. - Achieve consistent brand compliance across all business units. - Deliver clear quarterly reports showing the contribution of marketing to business growth. - Build a stable, accountable, and performance-driven marketing organization. - Deepen understanding of the group’s industries, markets, and competitive landscape. - Develop stronger financial and P&L alignment in marketing decision-making. - Enhance leadership skills in managing multi-country or multi-business teams. - Build a trusted relationship with CEOs ,and business unit heads. - Stay current on global marketing trends, data, and technology. - Build a strong professional reputation as a strategic, data-driven marketing leader. - Managed marketing budgets, vendor contracts, and performance analytics for transparency and efficiency.

Moventia, a Spanish transportation company with 100 years of history. Establishing a new company from the scratch. The company’s name Northwest Bus (intercity bus transportation) in The kingdom of Saudi arabia. report overall work progress directly to the CEO

Results-driven Marketing Director with a proven track record in developing and executing comprehensive marketing strategies to drive growth and increase brand awareness. Skilled in managing and mentoring high-performing marketing teams, collaborating closely with sales departments, and identifying market trends and opportunities to enhance the customer experience and drive revenue growth. Adept at monitoring and analyzing market trends and competitor activity to inform strategic decision-making. Experienced in overseeing the development of marketing collateral, managing public relations efforts, and cultivating relationships with media outlets and industry influences. ☛Establishing a new company from the scratch. The company’s name Northwest Bus (intercity bus transportation) ☛ Responsible for 2 Departments (Marketing & communications - Commercial) ☛ Strong financial acumen in developing and managing marketing budgets. ☛ Committed to providing regular reporting on marketing performance and insights to senior management. ☛ Additional accomplishments include risk mitigation, regional research, stakeholder meetings, agency management, training program development, website enhancement, media content development, and process optimization. ☛ Built the first in-house marketing team for Northwest BUS, replacing agency reliance and reducing marketing costs by over 40% ☛ Led data-driven campaigns across Meta, Google, and YouTube, boosting ticket sales by 38% within 1 quarter ☛ Designed and launched multi-segment loyalty programs for students, Umrah travelers, and foreign workers ☛ Collaborated with TGA to align branding and pricing with public transport regulations under Vision 2030 ☛ Developed crisis communication, PR strategy, and multilingual influencer campaigns targeting underserved passenger groups ☛ Introduced digital dashboards for campaign tracking, SEO/SEM performance, and conversion metrics

• Directed the company’s marketing, commercial operations, and sales strategy to drive multi-year growth in a competitive aviation services market. • Defined B2B and B2C marketing plans, leveraging data analytics to identify new market segments and expand clientele. • Negotiated strategic commercial contracts with international suppliers, optimizing cost structures and payment terms. • Increased brand engagement by 20% in three years through a successful repositioning and integrated marketing communication strategy. • Led market research initiatives and intelligence reporting to guide executive decision-making and product development. • Managed the full cycle of marketing campaigns — from concept to execution — ensuring brand consistency across digital and traditional channels. • Supported leadership in business development, new service launches, and market diversification.

• Oversaw Finance, HR, and IT operations, ensuring cross-departmental alignment and process efficiency. • Played a key role in organizational setup and structural development in coordination with company founders. • Established internal policies and reporting systems for performance measurement and compliance.

As a Commercial & Marketing Manager, I successfully developed and employed policies and procedures for the company in coordination with the director of business development. During this employment period, I led all functions pertaining to leasing and charter the company aircrafts as well as executed brokering for charter and cargo flights. I collected and organized required information to generated all spreadsheets needed for reporting and calculation. Besides planning and management, I took initiatives to guarantee 24/7 on call availability to serve clients. I conducted in-depth analysis to examine performance of the sales and marketing staff. Some of my key contributions are as follow: ☛ Analyzed and measured market, customer, and product performance that aided in setting up price structures. ☛ Introduced an improved and transparent reporting structures as well as submitted monthly data of performance parameters to the upper management.

As a Shipping Controller, I ensured seamless execution of functions and maintained efficiency by augmenting reporting process. I oversaw all shipping activities in logistics department and reported overall work progress directly to the Regional Logistics Manager – MEAI. During this tenure, I gathered information to produce monthly report in logistics department. Leveraging my key expertise and industry knowledge, I expertly worked on creating the outbound and inbound section. Some of my key contributions are as follow: ☛ Designed and introduced some forms and sheets that saved 5 working days yearly for the company. ☛ Rendered expertise in the outbound (Export) section and generated master data of SAP in section. ☛ Negotiated and finalized rates and confirmed booking by liaising with the shipping line & transporter.

• Spearheaded the establishment of Maz Aviation Consulting's office in Bahrain, ensuring a strong foundation for operations. • Collaborated closely with the CEO to align commercial strategies with customer needs and market demands. • Developed and implemented customer-centric initiatives that enhanced client satisfaction and retention rates.

• Developed and implemented comprehensive charter policies, procedures, and regulations for the department. • Conducted an in-depth analysis of the regional charter market to identify growth opportunities. • Managed leasing agreements for multiple aircraft fleets, ensuring seamless operations and client satisfaction.

• Coordinated charter services for aircraft fractional ownership and leasing at NetJets, enhancing operational efficiency. • Developed an Excel program for flight bookings and follow-ups, streamlining processes and improving accuracy. • Championed the Sales Department's budget, ensuring financial targets were met and resources were allocated effectively.

• Managed the booking of all invoices and receipts, ensuring accuracy and compliance. • Issued invoices for various services, enhancing customer satisfaction through timely billing. • Oversaw customer accounts, maintaining strong relationships and improving receivables management. • Translated invoices into Arabic, facilitating better communication with Arabic-speaking clients.

• Managed all aspects of invoice processing, ensuring accuracy and timeliness. • Conducted balance reconciliations to maintain financial integrity and support customer accounts. • Collaborated closely with the sales team to verify and resolve discrepancies in account balances. • Contributed to a streamlined invoicing process, enhancing customer satisfaction and operational efficiency.