Maira Sheikh

As an International Business Development at Anix Global, a global staffing, recruitment, and workforce solutions provider, I support the company’s international sales and business development efforts by engaging with clients, identifying business opportunities, and contributing to the company’s growth in global markets. Key Responsibilities: • Assist in identifying and qualifying sales leads and potential clients in international markets. • Communicate with prospective clients to understand their workforce needs and introduce relevant solutions. • Conduct market research and competitor analysis to gather insights on industry trends and customer demands. • Support the preparation of sales proposals, presentations, and documentation for client meetings. • Collaborate with internal teams to ensure smooth execution of sales processes and client requirements. • Maintain accurate records of client interactions and support tracking of sales activities. • Help prepare sales reports and performance updates for management review.

1. End-to-end recruitment process management — Handling job postings, shortlisting, scheduling, interviewing, and final selection. 2. Coordination with hiring managers — Understanding role requirements and aligning talent strategy with business needs. 3. Candidate engagement and experience — Ensuring a smooth and professional experience for all candidates throughout the hiring process. 4. Database and pipeline management — Building and maintaining a pool of qualified candidates for current and future roles. 5. Offer negotiation and onboarding support — Managing offer roll-out and assisting in the new hire onboarding process to ensure seamless joining.

Conducted primary market research by visiting retail outlets to gather first-hand data on spice sales and consumer demand. Visited approximately 40 retail outlets per day, including kirana stores and spice shops, to ensure wide market coverage. Interacted directly with shopkeepers and retailers to understand the types of spices sold and their sales performance. Identified trending and high-demand spices in the local market to support the proposed launch of Hamdard spices. Collected insights on consumer preferences, buying patterns, and popular brands available at retail outlets. Recorded and organized survey data accurately for further analysis and reporting. Analyzed market feedback to help the company evaluate product feasibility and market acceptance. Provided regular updates and reports to the supervisor regarding market trends and competitive insights. Maintained professional relationships with retailers to ensure honest responses and reliable data collection.

I am pursuing an MBA with a dual specialization in Operations & Supply Chain Management and Business Analytics, with additional exposure to Human Resource Management. My coursework and projects focus on supply chain optimization, data-driven decision-making, and business strategy, while my HR experience has strengthened my skills in recruitment, employee engagement, and organizational development.