Mainak Das

Deputy Manager @ Hindustan Times

About

Working as a Business Journalist and Deputy Manager at Hindustan Times (HT Auto) and LiveMint (Auto). I have about 15 years of experience in journalism and content production across different domains (Business, automobiles, BFSI, technology, energy, sports) for both print and web media. Worked as an independent PR and Branding Consultant. Previously worked as Senior Copy Editor and Correspondent at The Economic Times. I also worked with Discovery Inc, Intonate Publishing Group, Autoportal India, GaadiWaadi, TopSpeed, and ElectricVehicleWeb. Contributed as a freelancer to Ei Samay (A TOI venture). Worked with Ganashakti, a leading Bengali broadsheet daily, as a Sports Journalist. Experienced in content strategy, events, translation and proofreading projects.

Country

India

City

Kolkata

Industry

Online Media

Skill

Live Blogging, Website Translation, Adobe Premiere Pro, University Lecturing, Video Journalism, Teaching, Mass Communication, Scriptwriting, Automotive, Automobiles, Breaking News, Product Reviews, Strategic Content Development, Branded Content Development, Analytics, Strategy, Content Editing, Event Production, Team Management, Content Planning

Experience

Deputy Manager

Hindustan Times

2024-4 - Present · 2 yrs 6 mos

New Delhi, Delhi, India

● Managing a team of content producers and product page developers. ● Enhancing overall content/product experience across model pages, while also driving traffic growth. ● Collaborating with the product, SEO and data entry teams to drive growth for HT Auto. ● Responsible for ideation and curation of automotive content for HT Auto, Live Mint. ● Managing desk operations at HT Auto. ● Responsible for planning strategies and production of B2C and B2B content. ● Reviewing automobiles and automotive products. ● Anchoring for video content. ● Driving growth for the platform through social media content.

Deputy Chief Content Producer

Hindustan Times

2021-1 - 2024-3 · 3 yrs 3 mos

New Delhi, Delhi, India

Responsible for ideation and curation of automotive content. Besides the B2C content, I also focus on B2B industry stories.

Content Contributor

Autofintechs.com

2020-9 - 2021-1 · 5 mos

Kolkata, West Bengal, India

Guest Lecturer

Brahmananda Keshab Chandra College

2020-9 - 2021-1 · 5 mos

Kolkata

Guest Lecturer

The George Telegraph Training Institute

2020-9 - 2021-1 · 5 mos

Kolkata

Content Contributor

EiSamay

2020-12 - 2020-12 · 1 mo

Kolkata, West Bengal, India

Content Contributor

ElectricVehicleWeb.in

2020-9 - 2020-9 · 1 mo

Senior Copy Editor & Correspondent

The Economic Times

2019-6 - 2020-9 · 1 yr 4 mos

Noida Area, India

● Managing a team of journalists. ● Responsible for desk and content management at ET Auto. ● Writing automotive industry news and stories. ● Handling social platforms of ET Auto. ● Managing and sending daily ET Auto newsletter. ● Strategy planning, executing and promotion of ET Auto events. ● Coordination between SEO, Analytics, video, creative, and marketing teams to drive growth.

News Editor

Intonate Publishing Group

2018-8 - 2019-5 · 10 mos

Noida Area, India

● Managing a team of 3 people. ● Responsible for planning, developing, producing and promoting news, features, and articles across multiple digital platforms: AutoIndica (https://www.autoindica.com/), MotorcycleDiaries (http://motorcyclediaries.in), and ThinkingTech (https://www.thinkingtech.in/). ● Coordination between content, SEO, creative, and video teams for driving holistic growth.

Correspondent

AutoPortal India

2018-2 - 2018-8 · 7 mos

Gurgaon, Haryana, India

● Production of automotive news, features and articles. ● Production of product page content. ● Covering automotive events. ● Coordination between content, SEO, and product teams to drive growth for Autoportal India (autoportal.com).

Tech Content Writer

Upcomingtimes.com

2016-11 - 2018-2 · 1 yr 4 mos

Kolkata Area, India

Write news, features, articles for Upcoming Times (Upcomingtimes.com). Apart from that, help in promoting the contents and articles on different social media platforms.

Education

University of Calcutta

Journalism & Mass Communication

2007 - 2010 · 3 yrs

Graduated with Honors in Journalism & Mass Communication. Study paper on the topic Probability of development in West Bengal: Role of Newspaper. One month trainee reporter in sub-divisional fortnightly newspaper. Took part in a Workshop on the topic Development in West Bengal - Role of Mass Media organized by Kolkata Information Centre (Dept. of Information & Culture, Govt. of W.B.)