Mahmoud Aboustate

Responsible for the management of all activities related to the trade marketing, including, dealer’s relationship, visual merchandising, training, shop branding, sell-out plans, and market data base o Responsible for all merchandising, shop branding, promotions, incentive programs, training, considering all retail channels. o Establish, classify, develop, update customers’ data base that contains shop name, location, cluster, business volume & Monitors local market trends and competition updates. o Develop, implement, maintain; a ‘Visual Merchandising’ planogram that distinguish FMP stock display. o Insure the best project management of all promotional activities. o Maintain strong relationships with business partners by providing solid communication, program updates, and responding to their concerns and requests. o Provide a weekly report that includes all carried out activities, market and competition analysis, sales and distribution notes. o Provide all Employees with all necessary product training, target markets, and promotional campaigns. o Maximize the exposure across all retail shops in KSA, considering shop branding, consumer’s

Identifies business opportunities by identifying prospects, researching and analyzing sales options, sells products by establishing contact and developing relationships with prospects to achieve my target managing trade sales for whole sales & small supermarkets at Canal area. o Visit potential customers for new business. o Provide customers with quotations. o Negotiate the terms of an agreement and close sales. o Gather market and customer information and provide feedback on buying trends. o Identify new markets and business opportunities. o Record sales and send copies to the sales office. o Review your own sales performance.