
safe-ssm magda gonzalez
project manager, na operations
About
Accomplished and successful marketing project manager and creative professional with a strong business, design and technical acumen able to seamlessly move a product from concept to market; delivers integrated media solutions. Excellent in a fast-paced environment with strong time management skills to meet sharp deadlines and budgets by working collaboratively with cross-functional teams and managing resources efficiently—reliable, adaptive and flexible; capable of managing projects, thinking objectively, and problem solve.
united states
los angeles
marketing and advertising
creative direction, graphic design, interaction design, art direction, branding and identity, corporate branding, digital media, brand development, web design, concept development, digital strategy, marketing, interactive advertising, user experience, user interface design, integrated marketing, digital marketing, design strategy, user experience design, experience design, user interface, user centered design, information design, motion graphics, communication, digital asset management
Experience

adjunct typography design instructor
ucla

marketing manager
westfield

art director
aramark uniform services
Ensured brand compliance, became the go-to-person for brand guidelines implementation. Created the visual brand for each vertical market’s digital program. Decreased printing cost offering alternative design and printing solutions. Increased the workflow with the re-structure of the digital assets library resulting in a more efficient image storage, archiving and search. Managed creative resourcers and vendor relations. Exceeded performance expectations; met sharp deadlines.

chair and faculty mentor
artcenter
Launched Faculty Mentoring Program with a committee composed of members who were both Art Center’s faculty and alumni. Coordinated and served as a liaison between the mentors and the Outreach Program Manager to develop and implement the mentoring program’s objectives—supporting, inspiring and encouraging scholarship students through their pre-college and college experiences by fostering creativity and professionalism.

adjunct design instructor
artcenter
Developed syllabi for continuing education multi-level classes tailored to industry professionals. Classes focus on the design process helping to inspire, motivate, challenge and encourage students to become more confident with their design skills. Classes Taught: Essential Typography, Information Design, Design 360 and Demystifying the Grid Workshop.

owner and creative director
d'zinefusion la
* Bridged the communication gap between creative and technical teams for an effective implementation of the design strategy and a successful product launch * executed and managed all components of the creative direction for client projects (print and digital). Managed external resources * had an average of 10 direct-reports. Supported clients’ business objectives holistically.

senior designer
pentagram
Served as lead designer for “Davis-Polk and Wardwell” account. Managed photographers and freelancers. Oversaw photoshoots and reviewed press proofs. Implemented an efficient digital asset library. Supervised interns and managed workflow. Reviewed vendor bids. Worked under April Greiman’s (LA Partner) immediate creative direction.

design intern
red design consultants ®
Worked on Athens 2004 Olympics Brand Identity and Signage

project manager, na operations
herbalife
Education
artcenter college of design
graphic design
safe-ssm magda gonzalez's Contact Information
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