Megan Woodcock

I focused on bringing brand identities to life within the digital space as part of a multi-disciplinary design agency. I’ve worked with developers, strategists, graphic and interior designers on extensive re-brand projects within various sectors, such as e-commerce, estate management, property development, home textiles, alcoholic beverages and placemaking. I managed all development subcontractors and assisted with project management and client correspondence. I was involved in projects from initial strategy workshops, concept generation and brand development, all of which informed the digital design direction.

I collaborated with the in-house developers and marketing team to refine the user experience and visual design of SunGod’s e-commerce website. Through wireframing and prototyping design concepts, I identified where the customer journey could be improved, increasing sales and building SunGod’s loyal customer base. I also provided web assets and user journeys for competitions, marketing campaigns and seasonal promotions.

As a product designer for a digital design agency, I worked on multiple client projects, such as the development and user testing of a web-based prototype for Macmillan Cancer Support, wireframing and user flows for Law Business Research and ad-hoc email and marketing design.

One of four designers for a British heritage label, designing the seasonal collection. I developed my hand-drawn illustrations into a 3D prototype through draping and technical sketches using Adobe Illustrator and Photoshop. I assisted with developing the concept and art direction for the range, whilst working with interns, product developers and technicians to solve any problems encountered during development and production stages.

I managed a jersey account within a high-street supplier, facilitating design and production to retailers across Europe. I designed to seasonal briefs and pitched to buyers with an understanding of design restrictions, budgets and target consumers. I maintained daily overseas correspondence with suppliers and factories in India, Vietnam, China and Turkey.

Dissertation: A

Behavioural Psychology in UX Short Course