Steve MacLaughlin
Senior Vice President, Product @ GOBEL
About
Steve MacLaughlin is the Senior Vice President of Product at GOBEL and bestselling author of Data Driven Nonprofits. MacLaughlin has more than 20 years of experience collaborating with nonprofits, government institutions, and technology companies to drive innovation and maximize mission impact. Before joining GOBEL, Steve held several leadership positions, including Vice President of Product Management at Blackbaud, where he led teams responsible for digital fundraising, data and analytics, payment solutions, and CRM systems. He has a track record of proven results leading successful software products from ideation to market launch. MacLaughlin has previously been accountable for $500M in revenue across multiple product lines with high retention rates and grew multiple new solutions from $0M to $30M+ in recurring revenue. Steve has been featured as a fundraising and nonprofit expert in The New York Times, The Washington Post, USA Today, The Chronicle of Philanthropy, Stanford Social Innovation Review, and on National Public Radio. MacLaughlin is particularly known for identifying the Nonprofit Data Paradox, which is the observation that the more data nonprofits accumulate, the less valuable it becomes if culture, systems, and leadership fail to leverage it effectively. MacLaughlin stands out as one of the foremost voices on nonprofit data strategy that blends practical frameworks, leadership insights, and reflections from real organizations to help nonprofits transition from data exhaustion to data empowerment. He is frequently invited as a keynote speaker and panelist on topics such as data-driven culture, nonprofit analytics, digital fundraising, and sector transformation at conferences in the United States, Canada, United Kingdom, Europe, and Australia. Steve contributed to the book People to People Fundraising: Social Networking and Web 2.0 for Charities, a contributing co-editor of the book Internet Management for Nonprofits: Strategies, Tools & Trade Secrets, and the author of the bestselling book Data Driven Nonprofits. He has had original articles featured in many publications, including Advancing Philanthropy, Philanthropy Journal, Fundraising Success Magazine, The NonProfit Times, and Civil Society. Steve was previously on the board of NTEN, an adjunct faculty member at Columbia University, and is currently a nonprofit leadership facilitator with Georgetown University's New Strategies program. He earned both his undergraduate degree and a Master of Science degree in Interactive Media from Indiana University.
United States
Charleston
Higher Education
Data Analytics, Artificial Intelligence (AI), Fundraising, Product Management, Leadership, Strategic Planning, Digital Strategy, Public Speaking, Social Media, CRM, Big Data Analytics, Nonprofit Technology, Consulting, Business Process Improvement, Internet Strategy, Marketing, Networking, Social Networking, Strategic Partnerships, Project Management
Experience

Senior Vice President, Product
Responsible for driving product vision, strategy, and execution across the business. Leading the full product lifecycle from ideation to launch and continuous improvement. Collaborating with cross-functional teams to deliver innovative, high-impact solutions that drive customer value and business growth. Transforming the company’s adoption of contemporary SaaS product management methodologies and the development of new technology solutions.

Leadership Development Facilitator
Washington, District of Columbia, United States
Facilitated multiple in-depth sessions with nonprofit CEOs and leaders as part of a multi-day program. New Strategies is an invitation only advanced management education program conducted by Business for Impact at Georgetown University’s McDonough School of Business. Unlike other programs for nonprofit leaders, New Strategies focuses exclusively on how to bolster and manage revenue for growth and success.

Vice President, Client Success
United States
Responsible for the successful delivery of technology consulting services to nonprofit organizations. Focused on improving implementation processes and strengthening client engagement. Assisted with project scoping, estimates, and responses to technology services requests. Committed to driving change, organizational growth, and mission impact through effective use of technology solutions.

Chief Product Officer
Leading product strategy, product management, experience design, engineering, and innovation to deliver next generation student information solutions to over seven million students in seven countries. Responsible for implementing product discovery, design, and delivery framework across the product portfolio. Building a team of high performing product management and product design professionals,

Vice President, Product Management
Charleston, South Carolina Area
Leading product strategy and product management teams focused on delivering delightful and innovative fundraising and engagement solutions for global nonprofits. Building high performing teams that leverage customer discovery, design thinking, and agile techniques to deliver differentiated SaaS solutions. Accountable for $500 million in revenue across multiple product lines. Providing thought leadership and expertise on a range of social good sector and technology topics.

Vice President, Data & Analytics
Charleston, South Carolina
Drove innovation and growth across a diverse data, analytics, reporting, benchmarking, and artificial intelligence solution portfolio. Led product managers and cross functional teams focused to turn data into actionable insights. Accountable for $80 million in revenue across the business. Delivering modern software solutions across Microsoft Azure and Amazon Web Services environments. Responsible for promoting thought leadership and being a champion for data and analytics in the nonprofit sector.

Director, Analytics
Charleston, South Carolina
Responsible for executing a product strategy for integrated analytics, data services, and software solutions. Transformed how customers leverage data to improve results. Drove innovation by focusing on valuable, usable, and feasible solutions to complex problems. Delivered $20 million in new annual recurring revenue by bringing innovative solutions to market.

Director, Idea Lab
Charleston, South Carolina
Leveraged Blackbaud’s expertise, information, and technology to accelerate bringing new solutions to customers. Led an agile team from idea to launch of an innovative new solution that generated more than $30M in new annual revenue from product innovation and customer focus. Helped expand The Blackbaud Index to monitor trends across than $16 billion in fundraising revenue.

Director, Product Management
Responsible for leading how the company provides interactive solutions across multiple product lines to more than 6,000 customers and ~$50 million in annual revenue. Led a company-wide initiative that dramatically improved customer satisfaction, increased release frequency, and reduced operational costs. Helped drive to market a new payment services offering that was both differentiated and a source of revenue growth.

Practice Manager, Blackbaud Interactive
Engaged in developing all aspects of an Internet services practice to include sales support, solution delivery, and client management. Responsible for driving practice growth and establishing a leading presence in the market. Leveraged subject matter expertise to deliver results for high-profile clients. Responsible for consulting services revenue growth of more than $7 million.

Member and Chair, Board of Directors
NTEN is the largest membership organization of nonprofit professionals who put technology to use for their causes. NTEN aspires to a world where all nonprofit organizations use technology skillfully and confidently to meet community needs and fulfill their missions.

Senior Project Manager
Impact Solutions, Inc.
Charlotte, North Carolina Area
Utilized a strong technical understanding and well-developed project management skills to manage the activities of an internal team in the development of a Customer Relationship Management (CRM) software application for the automotive industry. Engaged with customers such as Hendrick Automotive Group, Leith Automotive, and BMW of North America.

Technology Development Associate
Indianapolis, Indiana Area
Led a team in developing Internet-based systems for grant projects related to public accountability, decision support, and program evaluation as part of the Office of Information Management and Institutional Research. Worked with the Associate Vice Chancellor and grant project collaborators during the application design phase, managed technical staff, and contracted consultants in implementing these solutions. Responsible for the architecting, design, and usability testing of the first online accreditation Web site for a major university. Planned content management and back-office systems integration. Technology environment involved Microsoft ASP technologies, Microsoft SQL and Oracle databases, and PeopleSoft enterprise resource planning applications.

Principal, Interactive Design
Expidant, Inc.
Indianapolis, Indiana Area
Led award winning design practice for an interactive agency that produced successful online initiatives for clients such as Eli Lilly, NCAA, Procter & Gamble, Finish Line, Dow AgroSciences, Carrier Corporation, Hillenbrand Industries, Indiana University School of Medicine, Masco Corporation, and Thomson Multimedia. Provided project management and client communication expertise for various technology initiatives. Worked closely with project teams to meet the client's objectives. Served as a subject matter expert on high-level client engagements. Developed industry position statements and white papers. Frequent print, radio, and television media source for online trends.
Steve MacLaughlin's Contact Information
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