Mackenzie Kastl

Lionchase is a premier private equity and independent sponsor platform built on one core principle: capital moves at the speed of trust. In this role, I lead all investor relations strategy, communications, and LP engagement across our portfolio, including real estate, operating companies, and emerging technology. My mission: to build one of the strongest investor ecosystems in private equity, rooted in authentic relationships, strategic communication, and institutional-grade performance. What I Lead - Investor Relations & Capital Strategy: Overseeing all LP communications, quarterly reporting, and capital-raising activities across multiple asset classes. - Institutional-Grade Investor Infrastructure: Building and operationalizing Lionchase’s investor database, CRM architecture, and communication systems to support scalable, long-term capital partnerships. - LP Relationship Development: Cultivating a high-trust network of family offices, institutional investors, private lenders, and strategic partners across North America and abroad. - Deal Placement & Capital Execution: Supporting deal syndication and capital formation for Lionchase SPVs, acquisitions, and structured finance opportunities. - Brand Positioning & Transparency: Setting the communication standard for Lionchase—ensuring clarity, responsiveness, and complete transparency throughout the investment lifecycle.

Advising founders, CEOs, and boards on investor relations strategy, capital positioning, and stakeholder communications. - Shaped investor-ready narratives and pitch sequencing that helped clients secure $4M+ in aligned capital. - Designed board and investor reporting frameworks to build trust, transparency, and accountability. - Built long-term investor confidence through messaging that balanced financial performance with vision and execution.

Advised private equity firms on executive placement strategy, ensuring alignment between leadership, investors, and portfolio growth goals. Crafted C-suite positioning narratives that improved conversion with investors and candidates. Supported investor communications by framing leadership strategy as a driver of long-term value creation.

JOYIZM is a cutting-edge MarTech platform designed to connect, engage, and reward communities across three key customer segments: B2C – A membership-based lifestyle community offering exclusive access to local & global activities, events, and travel experiences. B2B – A dedicated marketplace where lifestyle and travel businesses can expand their reach and engage with a highly active audience. SaaS – A powerful community engagement platform that enables brands to excite, empower, grow, and retain their customers and employees. At JOYIZM we turn engagement into lasting loyalty and business growth.

Absorbing information and developing insights with an incredible team passionate about empowering businesses of all sizes to achieve continuous strategic agility, and a mission to revolutionize strategic planning and execution through the power of AI and better strategy process.

Partnered with founders and investors to align launch strategy, performance metrics, and reporting on key KPIs. Drove go-to-market and brand positioning to ensure investor confidence in early-stage scale. Supported board and investor updates by translating operational outcomes into strategic insights.

Developed an Investor Relations strategy for a private equity fund in energy sector. Stewarded and implemented launch of partner portal platform and data synchronization. Supported investor relations communications, marketing support and growth team operations throughout the lifecycle of investment process. Supported business development and sales functions with process implementation and team management. ACCOMPLISHMENTS: ▪ Established strategy for investor relations at newly-started fund, including: acquisition, build out and launch of investor portal for more than 1,400 active clients. ▪ Developed communications strategy for proactive investor alerts, capital calls, earnings updates and more. Supported sales team with informational materials, communications and educational collateral. ▪ Collaborated with executive leadership to align strategies and expectations for investors, laying groundwork for completion of $200M fund and vision for additional funds.

For the Boys & Girls Clubs of Greater SW Michigan, I served as chief executive officer for 12 facilities and more than 2,500 participants. I directed organizational operations, including development and appropriation of a $5M diversified operating budget and led a team of 6 direct reports. ✓ Stewarded the growth, regionalization, and strategic acquisition of a 2-unit operation with 250 participants to a 12-unit organization with 2,500 participants across 6 counties. ✓ Increased $2.4M operating budget to $5M operating budget with diversified revenue. ✓ Successfully launched and executed a $25M endowment campaign. ✓ Procured $6M+ in funding for 2022 by developing government relations strategies to cultivate legislator and lobbyist relationships. ✓ Exceeded performance KPIs in year 1 by geographically expanding reach of service, raising impact scores above state and national averages, and driving revenue growth.

As the chief executive officer for the Boys & Girls Clubs of The Great Lakes Bay Region, I directed strategic development and operations for 5 locations serving 2,800 youth annually. I managed $1.5M operating budget and led planning and execution of strategic vision, including revenue and participation benchmarks with a team of 6 direct reports. ✓ Secured $1M in new revenue opportunities for organizational sustainability by developing and executing a highly effective revenue and resource development strategy. ✓ Successfully achieved KPI benchmarks within 1 year.

As director of public relations for Northwood University, I was recruited to provide executive leadership for university-wide strategic communications and advancement initiatives. I led planning, development, and evaluation of crisis communications and emergency response strategies, and managed public and media relations with a team of 3 direct reports. ✓ Facilitated 30% increase in brand recognition across the region through supporting highly effective marketing campaigns. ✓ Served as executive producer and host of the television show “Economics in Action” on behalf of university’s Robert McNair Center. ✓ Achieved Charity Navigator Four Star Charity recognition for two consecutive years.