Mackenzie Burrows
Influencer Marketing Manager @ AVARA
About
With over seven years of experience in the dynamic world of fashion marketing, currently thriving as the Influencer Marketing Manager at Avara, my role involves spearheading innovative campaigns, cultivating meaningful brand partnerships, and engaging audiences through compelling social media content creation. Throughout my career, I’ve honed my skills in influencer outreach, and fostering partnerships that amplified our brand's reach. Our team's mission aligns with creating trendsetting fashion narratives that resonate with our community, and my expertise in content creation is pivotal in this.
United States
Dallas
Retail
SMP, Advertising, Affiliate Marketing, Problem Solving, Digital Marketing, Online Marketing, Social Media Outreach, B2B Marketing, DTC, Product Launch, Blog Management, Blog Creation, Website Updating, Relationship Building, Marketing Leadership, Customer Loyalty, Product Marketing, Key Performance Indicators, Strategy, Content Curation
Experience
Influencer Marketing Manager
AVARA
Senior Content Strategy and Brand Growth Manager
Katydid.com & KatydidWholesale.com
Marketing Campaign Manager
BuddyLove Clothing Label
Social Media Manager
BuddyLove Clothing Label
Creative Director
HAZEL AND OLIVE INC.
Rockwall, Texas
Store Manager
Simply Kate
Rockwall, Texas
Freelance Makeup Artist
Southern Tease Hair, Makeup, & Boutique
New Braunfels, Texas
Social Media Marketing Manager
Southern Tease Hair, Makeup, & Boutique
Greater Austin Area
Manage all social media accounts, market towards specific target audience to gain largest following and maximize sales.
Creative Director, Buyer, and Store Manager
Envy by Me
New Braunfels, Texas
Manage all social media accounts, help drive sales through different marketing techniques, oversee the hiring process and day-to-day operations, and work to bring in new inventory by buying weekly. Photograph and style all photo shoots.
Hostess
Huisache Grill
New Braunfels, Texas
Store Manager
Princess Be Boutique
New Braunfels, Texas
Student Production Assistant
Razorback Sports Network
Fayetteville, Arkansas Area
Worked closely with SEC Network/ESPN producing video, audio and graphics during live sporting events.
Education
University of Arkansas
Broadcast Journalism
Mackenzie Burrows's Contact Information
Phone
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