Mack Froats

* Drove consistent revenue growth by achieving monthly sales targets and expanding market share through strategic account development and consultative selling. * Acquired an average of 10+ new customers annually by identifying manufacturing challenges and delivering customized tooling and broaching solutions. * Prepared and presented technical quotations, cost analyses, and bid proposals by evaluating customer manufacturing processes, resulting in successful project awards and long-term customer relationships. * Troubleshot complex broaching machine and tooling issues at customer facilities, minimizing production downtime and improving manufacturing efficiency. * Demonstrated measurable cost savings, productivity improvements, and process enhancements to customers, generating repeat business and referral opportunities. * Led cross-functional initiatives involving engineering, manufacturing, quality, and customer service teams to improve workflow efficiency and project execution. * Developed and executed digital marketing strategies including website optimization, SEO, content creation, and social media campaigns that increased brand awareness and generated qualified sales leads. * Conducted precision inspections using CMM equipment, micrometers, and blueprint interpretation to ensure tooling performance and compliance with customer specifications. * Performed root cause analysis and quality assessments on broaching tools and manufactured components, implementing corrective actions to maintain quality standards and customer satisfaction. * Served as a technical resource for customers across automotive, aerospace, and industrial manufacturing sectors, providing expertise in broaching, tooling design, gear manufacturing, and production processes.

•Captured high-resolution images for print and digital projects, delivering an average of 20 polished assets per month used in marketing campaigns and client portfolios. Performed detailed digital editing (Photoshop, Lightroom) to enhance image quality, reducing client revision requests by 30% through improved visual consistency. Planned and executed both on-location and studio shoots—coordinating lighting, set design, and scheduling—resulting in a 15% increase in shoot efficiency. Curated, captioned, and uploaded an average of 50+ optimized photos monthly for publication across web and print platforms, ensuring timely content delivery. Achieved industry recognition as a PWPC and ISPWP award winner for outstanding image quality and creative excellence, earning 25% more referral inquiries post-award.

Cultivated and expanded relationships with new and existing accounts, driving a 15–20 % increase in repeat business and contributing to quarterly revenue growth. Prospected and converted leads through networking, cold-calling, canvassing, and referrals—added 25 new clients per quarter, surpassing targets by  22%. Drove pipeline growth by qualifying leads and executing strategic sales campaigns, resulting in an uplift of $50,000 in new business within a month. Strengthened customer loyalty through proactive engagement and tailored solutions, increasing client retention by 25 % year-over-year.

Managed property and maintained sales inventory, optimizing crew assignments to support peak operations and ensure resource efficiency—achieved 99% accuracy in stock tracking. Assessed resource needs and adapted workflows, deploying additional personnel and refining techniques to meet fluctuating demand and reduce service delays by 15%. Led and developed a marketing & sales team of 5, implementing coaching and structured targets that boosted team revenue by 25% within 1 years. Supported Crew Supervisor in revising crew policies and procedures, enhancing onboarding efficiency and reducing operational discrepancies by 20%.

Resolved accounting, billing, and service delivery issues, restoring client satisfaction levels by 22% and reducing escalated incidents by 15%. Built and nurtured long-term client relationships, delivering accurate pricing and tailored contract terms that drove a 41% increase in account renewals. Led new business development and client service efforts, qualifying leads and managing outreach strategies, resulting in $100,000 of new revenue over one year timeframe. Acted as liaison between clients and internal teams (finance, operations, service), ensuring seamless issue resolution and improving cross-departmental efficiency by 10%.