Monica Ly
Apparel Merchandising | Product Development | Sourcing & PO Management | EU/US Brands @ Asmara Group
About
I am an Apparel Sourcing & Product Development professional with 5+ years of experience supporting EU and US brands from a representative office environment, managing both development and bulk production across global supply chains.With a strong foundation in garment technology, pattern making, and production, I combine technical expertise with commercial awareness to support sourcing decisions, costing strategies, and product execution.I manage the end-to-end lifecycle of 30–50 styles per season across 10+ vendors — from sourcing and costing to production tracking and delivery — ensuring alignment on cost, quality, and lead time for brands such as Bonita (Germany), and Imperfects (USA).Beyond execution, I contribute to vendor selection, costing strategy, and sourcing decisions, delivering 3–5% margin improvement while maintaining strong control over timelines, quality, and production risks.I also have hands-on experience in sustainable sourcing, including Organic Cotton (GOTS/OCS), Recycled Polyester (GRS), and Recycled Nylon, and support supply chain transparency through platforms like Retraced.Core strengths:• Apparel sourcing & vendor management• Costing, negotiation & margin improvement• Product development & technical feasibility• PO lifecycle & production control (T&A, risk management)• Cross-functional coordination (buyers, factories, technical teams)• Technical problem-solving (fit, pattern, construction, washing)I am now focused on advancing into an Assistant Buyer or Product Development role, where I can apply my experience in sourcing, vendor coordination, and production to support product execution, cost efficiency, and business growth.
Vietnam
Ho Chi Minh City
Apparel & Fashion
Gerber Accumark, Product Lifecycle Management, WFX, Merchandise Planning, Production Management, Tukadesign/Tukamark, Adobe Photoshop, Adobe Illustrator, Management, Time Management, Microsoft Office, Marketing, Customer Service, Business Development, Professional Services, Technical Analysis, Purchasing Negotiation, Assitant manager, Technical Support, Team Building
Experience

Apparel Merchandising | Product Development | Sourcing & PO Management | EU/US Brands
Ho Chi Minh City, Vietnam
Representative Office | EU/US Brands (Bonita – Germany | Imperfects – USA) Managed end-to-end PO lifecycle and production execution for Bonita (EU), achieving 100% on-time deliverythrough strong timeline control and risk management. Led end-to-end development and bulk production for Imperfects (US), covering costing, raw material planning, and sample execution. Tracked sample approvals (lab dips, fabric & trims & garment testing) to ensure compliance with brand requirements. Acted as key liaison between international buyers and 10+ vendors, aligning on product specifications, technical requirements, and production progress. Managed 30–50 styles per season across knit, woven, and outerwear categories, ensuring technical feasibility and smooth production flow. Controlled production timelines (T&A) and proactively resolved issues to prevent delays and ensure delivery performance. Supported costing strategy and sourcing decisions, contributing to 3–5% margin improvement. Collaborated closely with pattern makers, technical teams, and factories to resolve fit, construction, and production issues. Oversaw sample approvals, quality updates, and shipment follow-ups to ensure consistency from development to bulk. Supported sustainable sourcing initiatives (Organic Cotton, Recycled Polyester/Nylon), ensuring compliance and traceability via Retraced.

Apparel Sourcing & Merchandising | Assistant Manager | US Brands
Color Culture Limited (Vietnam Representative Office)
Ho Chi Minh City, Vietnam
Color Culture (Hong Kong) – Apparel Sourcing Company (EU/US/AU Markets) Managed end-to-end merchandising and sourcing execution for US buyers (Fashion Nova, Jessica Simpson), driving on-time delivery and cost performance. Led supplier sourcing, evaluation, and price negotiation to improve margin and vendor performance. Controlled development and production processes to ensure technical compliance and risk mitigation. Coordinated cross-functional teams across Hong Kong, Bangladesh, and Vietnam to resolve issues and maintain efficient production flow.

Sale & Brand Assistant
Ho Chi Minh City, Vietnam
Supported a local fashion brand to gain hands-on experience in garment sales, production sourcing, and customer service. Researched and connected with local garment and printing factories for small-batch T-shirt production and sampling. Applied online sales and digital marketing techniques on Shopee, Facebook, and TikTok, including SEO and content development. Developed a short-term T-shirt brand project “Montee T-Shirt World” to study Vietnamese consumer behavior and market trends(March 2023). Managed the full order cycle from product preparation to delivery and customer feedback resolution. Gained practical insights into local supply chains, marketing operations, and customer-driven product development.

Pattern Maker & Sample Development – American Eagle Account | US brand
Biên Hòa
Developed garment patterns and managed sample development from proto to bulk production stages. Coordinated daily with cross-functional teams on costing, fabric booking, and sample timelines to support production planning. Collaborated with technical and production teams to resolve fit, construction, and quality issues, ensuring smooth development and bulk execution. Built strong knowledge of garment construction, fabric behavior, and finishing techniques (washing, printing, embroidery). Led the Pattern Team for American Eagle, ensuring 98–100% on-time delivery of patterns and samples. Participated in cross-functional meetings for issue resolution, production updates, and pre-production planning. Completed training in Lean/5S, ISO 9001:2015, Sustainability, and supply chain compliance (CTPAT).

Quality Control Assistant (Part-time)
Kuwahara Vietnam (Hcmc) Co.,Ltd
Ho Chi Minh City, Vietnam
Assisted in inline and final inspections, ensuring AQL and buyer standards. Checked fabric, measurements, workmanship, packing, and labeling. Identified defects and supported corrective actions with factories.
Monica Ly's Contact Information
Phone
Find the Right Leads
Find Verified Contact Data
What LeadContact does well
Find verified emails, phone numbers, and decision-makers with 98% accuracy.
Find Leads
Find the right people by company, role, industry, location, and more.
925M+ professional profiles

Find Emails
Access verified email addresses for your target contacts.
657M+ emails

Find Phone Numbers
Get cross-validated phone data from multiple top sources.
239M+ phone numbers

More Accurate. Lower Cost.
Find contact data in 1 tool with 98% accuracy
LeadContact integrates leading enrichment tools to deliver more accurate contact data—without paying for each one.
Great conversations start with the right contact.
It’s time to find yours.


