Lylah Marino

Social Media Manager @ Blue-Eyed Boutique

About

Aspiring marketer and legal enthusiast studying at the University of South Carolina, focused on copyright infringement and apparel law. Fascinated by the intersection of business marketing and legal frameworks that protect creative designs and brand identity in the fashion world. Motivated to develop skills in both marketing strategy and intellectual property law through hands-on learning and networking. Eager to build foundational knowledge through coursework and internships, and to connect with professionals in both marketing and legal fields.

Country

United States

City

New York

Industry

Apparel & Fashion

Skill

Canva, Shopify, Social Media Content Creation, Digital Marketing, Instagram Marketing, Brand Development, Video Production & Editing, Fashion Photography

Experience

Social Media Manager

Blue-Eyed Boutique

2023-12 - 2026-1 · 2 yrs 2 mos

Brooklyn, New York, United States

- Managed and grew the boutique’s Instagram page, boosting engagement through strategic content planning. - Created and edited compelling reels and in-store content to showcase new arrivals and promotions. - Filmed and produced visual content on-site to enhance brand storytelling. - Modeled clothing to provide authentic product representation and inspire customer interest.

Education

University of South Carolina

Advertising

2025-8 - 2029-6 · 3 yrs 11 mos

Xaverian High School

2021-9 - 2025-6 · 3 yrs 10 mos

Fashion Institute of Technology

Fashion Forecasting Pre-College Program

2023-4 - 2023-5 · 2 mos

- Explored the garment industry taking note of current trends and what will sustain. - Analyzed vintage collections and past runways to predict future fashion trends.