luigi maggio

business consultant at accenture, products, customer

About

Business Consultant at Accenture Products, focused on FMCG (mainly Food&Bev) and Retail industries with expertise in Route-to-Market OOH, IoT and Connected Experience, Omnichannel Experience B2B & B2C, CRM and multichannel strategies, Advanced Analytics Co-founder and Head of Community at Nebula Talent. 23-years-old graduated at MSc in Management at Bocconi University with international academic experiences: National Chengchi University in Taipei and Simon Fraser University in Vancouver.

Country

italy

City

milan

Industry

consumer goods

Skill

business strategy, marketing strategy, public relations, determination, data analysis, event management, building relationships, geomarketing, team management, microsoft office, analytical skills, online marketing, management consulting, social media, microsoft excel, flexibility, business analysis, retail marketing, negotiation, market analysis, customer relationship management, go to market strategy, ooh, problem solving, fast moving consumer goods, customer insight, internet of things, customer analysis, business intelligence, microsoft powerpoint, cluster analysis, segmentation

Experience

business consultant at accenture, products, customer insight and growth area

accenture

2017-12 - Present · 8 yrs 10 mos

Industry Expertise: FMCG with focus on Food&Bev, Retail - Relevant Expertise: Route-to-Market OOH, IoT and Connected Experience, Omnichannel Experience B2B & B2C, CRM and multichannel strategies, Advanced Customer Analytics

business consultant at accenture, products, customer

intern

valuelabs

2014-11 - 2015-5 · 7 mos

co-founder and head of community

nebula talent

2016-10 - Present · 10 yrs

Nebula is a no-profit Community that makes talents collide fostering the birth and development of a fertile ecosystem. People have very few occasions to develop connections, receive advise and spark new ideas outside of the organization they belong to. Nebula wants to create a hub for brilliant practitioners, students, startups and associations to expand their network and knowledge

business analyst at accenture, products, customer and channels area

accenture

2016-6 - 2017-11 · 1 yr 6 mos

* Accenture Management Consulting * Products * Customer and Channels, Route-to-market. Relevant Expertise: * Omnichannel Customer Experience * CRM and multichannel strategies * Advanced Customer Analytics * Vending channel Customer Experience and strategies * Route-to-Market Industry Expertise: * Consumer Goods and Services (CG&S) * Retail

lecturer at master in retail and brand management

università degli studi di parma

2016-1 - 2016-5 · 5 mos

Lecturer at Master in Retail and Brand Management Lecture: Retail Management and Geomarketing On behalf of Value Lab

event planner and public relations

staffhermes

2009-9 - 2014-1 · 4 yrs 5 mos

* Managed events with more than 2k people * Relevant Expertise: * Marketing: marketing strategy, digital and social media strategy * Public Relations: PR goal settings * Target: * Universities, celebration events, private events, private parties

business consultant, lecturer

valuelabs

2015-6 - 2016-5 · 1 yr

* Relevant Expertise: * Strategy: multichannel and go-to-market strategy, digital and social media strategy,customer segmentation * Marketing and Retail: network strategy, retail intelligence, geomarketing, distribution & channel strategy * Customer Experience Management & CRM: loyalty program design and management * Sales: sales force organization, planning and reporting, business intelligence * Industry Expertise (relevant, not exhaustive): * FMCG * Media & Telco * Consumer goods and durables * Pharma & Healthcare * Finance * Sport

Education

liceo classico giuseppe palmieri

2004-1 - 2009-1 · 5 yrs 1 mo

Activities and Societies: Student representative a.a. 2007-2008 & 2008-2009

national chengchi university

management

2014-1 - 2014-1 · 1 mo

università bocconi

management

2009-1 - 2012-1 · 3 yrs 1 mo

Final Dissertation Title: "Analysis of the Italian wine industry: strategies and competitive dynamics. Candido S.p.A.: sources and processes for competitive advantage"