Luciana Caloi
Director | Senior Managing Consultant @ Mastercard
About
19+ years of experience in the Financial Services Industry, mostly on Banking, Payments & Consulting. - Strong background on payments, product, portfolio and omni-channel strategy; - Solid experience in market research, new product introduction & lifecycle, business plan development, continuous improvement projects, among others - Leadership of multidisciplinary teams to improve FSI customers' business outcomes; - Leadership of key M&A projects at Brazil’s financial services marketplace; - Experience managing large projects using Agile methodology; - Digital Transformation, mobile banking and open banking opportunities; - Team Player & Builder; Project Management; Analytical Skills; Fast Learner - Mentoring – Hackathon Deloitte – 01/02 July 2017 - Brazilian and European citizenship
Brazil
São Paulo
Financial Services
Operating Systems, Credit Cards, Portfolio Management, Project Portfolio Management, Banking, DAS, PMO, Business Strategy, Marketing, Retail Banking, Product Management, PMI, Financial Services, CRM, Market Analysis, Product Marketing, Project Management, Strategic Sales Plans, Marketing Strategy, Product Launch
Experience

Senior Manager Financial Services
- Leadership of S&O projects - Banking and Payments - Go-to-Market strategy, business model definition, business plan development, market analysis - Process improvement (Lean Six Sigma) and process mapping - Managed one of the largest M&A transactions in the Banking Industry that included Consumer Banking, Cards, Retail Banking, Technology and all the operational areas of the company. Worked with large virtual & multinational teams. - Analysis and evaluation of the Brazilian Market for international projects/customers - Mentoring – Hackathon Deloitte – 01/02 July 2017

Credit Card Portfolio Coordinator
Banco Itaú
- credit card life cycle management (strategy, communication, marketing, revenue, activation, retention) - project management, product and process improvement - new product Go to Market business plan (strategy, marketing, process, IT) - call center and back office training - marketing budget management - market research

Business Consultant
Banco Itaú
- credit card sales strategy for branches network and other channels - special sales initiatives to increase portfolio and increase acquisition by specific audiences - sales campaign supervision (marketing, process, tracking) - project management - market research

Senior Associate
Banco Itaú
- Branches sales campaign: strategy definition, IT changes, marketing briefing, internal communication and training for branches and call center - Sales dashboard - Project management

Associate
Banco Itaú
- Branches Credit Card sales campaign management

Project Coordinator
Dynamic Air
Luciana Caloi's Contact Information
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