Lou SAINT JALME
360 Marketing Manager @ Beaumier
About
Proactive, creative and highly motivated Master’s in Management degree at NEOMA Business School, specialized in Luxury Marketing (MSc Marketing French Excellence), with Project Management & Marketing Coordination experiences (in France, Switzerland and Australia). Fluent in English, I thrive in dynamic & multicultural environments. Enthusiastic about the luxury, fashion, tourism & hospitality industries, I am eager to take up challenging missions in Marketing and Communication.
France
Paris
Marketing & Advertising
Project Management, Digital Marketing, Photography, Social Media Communications, Quantitative Research, Market Research Panel Management, Data Visualization, Microsoft Office, Adobe Photoshop, Qualitative Research
Experience
360 Marketing Manager
Beaumier
Ville de Paris, Île-de-France, France
Operational Marketing Project Manager
Beaumier
Greater Chambery Area
Marketing & CRM Project Manager
Best Western Hotels & Resorts
Paris France
Consumer & Market Insights Analyst
Lacoste
Paris, Île-de-France, France
✓ Quantitative studies on key topics (product, communication, distribution...). ✓ Managing a +40k consumer panel. ✓ Brand Equity Tracking: Measuring the brand image worldwide to provide strategic insights to local marketing teams. ✓ Trend Intelligence, benchmarks. ✓ In-Store Equity Tracking: Monitoring and measuring the global customer journey. ✓ Social Listening: KPIs follow-up on Lacoste Earned Media (reach, engagement, emotion...).
Event Manager Assistant
Atout France - The France Tourism Development Agency
Sydney, Australia
✓ Managing all aspects of the event planning process: monitoring budgets, liaising with suppliers, handling logistics, presenting post-event reports, managing invitations... ✓ Two main events: 160 guests / $60k, 400 guests / $150k ✓ Liaising with sponsors: Accor, Hôtel Le Negresco, Baccarat, Parfums Christian Dior, Le Tour de France... ✓ Managing editorial content (30k hard copies) and digital campaigns: creating designs & monitoring KPI's (reach, engagement...) ✓ Conducting qualitative researches on the Luxury Tourism Industry.
Education
NEOMA Business School
Marketing French Excellence
✓ Brand Management ✓ Fashion Marketing ✓ Luxury Marketing ✓ Sport Marketing ✓ Service Marketing ✓ Market Intelligence ✓ Operational Marketing ✓ International Strategic Marketing ✓ Business Ethics
NEOMA Business School
Business
English Track
KAIST COLLEGE OF BUSINESS
✓ Advanced Statistics for Management ✓ Innovation Management and Strategy ✓ Investment Theory ✓ Korean Language for Beginners
Lycée Saint Vincent La Providence
Two years intensive studies as prerequisite to enter French Business School programs
Lou SAINT JALME's Contact Information
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