Lotte Gossage

Hotel Fam Club is a UK-based travel startup on a mission to empower modern, entrepreneurial travel agents by helping them connect with hotels and resorts around the world through individual familiarisation stays. We’re building a growing, active community of experienced, independent agents who don’t just book travel, they influence it and sell it. Each stay through Hotel Fam Club creates a ripple effect: more awareness for the hotel, real-time content, expert feedback, and wider reach through every agent’s client base. We work directly with hotels to match them with proactive agents who understand hospitality and are ready to showcase their property to a wider audience not just on socials, but through sales too.

Supporting and showing off hotels, resorts, and holiday homes around the world with rewarding stay giveaways. Turned the model into a paid membership model, which unfortunately didn’t prove sustainable.

Whilst building BookedHappy and advising other similar startups in the book direct world, I worked with the founder of Honeymoon.Style sourcing and on boarding hotels and resorts around the world. Focusing on smaller brands and boutique properties already focusing on direct bookings. Honeymoon.Style provides couples with access to romantic accommodations connecting them direct with the hotel to secure the lowest price and the all important benefits and extras.

Seeing the huge amounts of commission leaving hotels and how many direct booking / relationship opportunities were being missed, BookedHappy previously Take-a-Stay was founded to help hotels gain back control from OTAs (online travel agents) BookedHappy aimed to support hotels and prove that could be so much more than just room booking portals. Empowering hotels to become platforms for their city. Increase brand website conversions, revenue, loyalty, reduce cancellations.

Consulted and advised an early stage travel tech startup for 3 months. A niche hotel booking model preparing for Beta launch. Supported and guided the team with an overall understanding of the industry including introductions to hoteliers to gain invaluable insights into the current hospitality, travel and tourism landscape. Got to spend some time in Hong Kong too! SPECTACULAR CITY!

Returned to Zighy Bay for a short time. Based in the Dubai office, I took part in a 3 month social media program, the Oman Tourism Roadshow in Muscat and an INCREDIBLE sales trip to India. Visits to the resort were often to conduct fam trips. Worked with the Director of Sales & Marketing on creative partnerships to enhance the guests booking and stay.

A heavily focused KPI driven sales, business development and relationship role at the exclusive by invitation only business Club in Dubai. Increasing the number of members through referrals & business development. Target driven, relationship building, member retention and attrition.

A diverse role primarily based at the resort, which incorporated proactive and reactive sales in the corporate and leisure markets, as well as PR and Marketing.