lorraine hawkins

Reporting to the Vice President Product Marketing - EMEA. Responsible for revenue creation through definition and development of the hotel content strategy. Delivering a hotel online booking tool to EMEA Product owner of a hotel only online booking tool, managing a third party technology provider. Gathering country requirements, delivering change requests, agreeing commercial & legal agreements, launching the product in EMEA, implementation of tool. Devised communication plan for EMEA that involved implementation of marketing campaigns, production of marketing collateral and provided training on products. Assessment of the products to ensure market and client requirements delivered and competitive offering in the market.

EDUCATION & TRAINING Management Training: Budgeting, People Management, Leadership, Customer Service

One of the world's leading leisure travel companies with over 4000 holiday hotel destinations; Reporting to the Global Head of Late Trading. Responsible for maximisation long, medium and short haul package accommodation utilisation for 80 global holiday destinations Set occupancy strategy for prepaid bedstock (typically £300M per season) achieving results in excess of 97% utilisation Managed part committed accommodation contracts with a value off over £600M (per season) delivering a return of 99% by identifying risk, renegotiation of contracts and constantly reviewing sales plans Set pricing strategy for reduced accommodation rates that delivered overall 'in season' rate reductions between 25-35%

* Part of the TUI Travel Group plc since 2000 - Remained trading as Thomson in the UK; Reporting to the Global Head of Late Trading. Responsible for maximisation long, medium and short haul package accommodation utilisation for +50 global holiday destinations * Set occupancy strategy for prepaid bedstock (typically £300M per season) achieving results in excess of 95% utilisation * Managed part committed accommodation contracts with a value off over £600M (per season) delivering a return of 97% by identifying risk, renegotiation of contracts and constantly reviewing sales plans * UK TUI group representative for holiday accommodation issues * Set up a TUI Group hotel accommodation 'swap' committee to cross group utilisation of accommodation for Ireland, Sweden and Germany

* Reporting to General Manager Bedstock. Responsible for devising and implementing strategies to maximise accommodation utilisation in line with profit targets and identifying financial risk. * Managed a UK team of 4 administrators and up to 15 staff based overseas * Delivered discounted accommodation rates that generated an increase in profit by over 10% per season. * Devised and implemented new procedures that allowed improved monitoring of hotel and apartment accommodation

* Reporting to the General Manager Trading. Responsible for devising and delivering sales strategies to exceed load factor, commitment utilisation and discounting targets. * Monitored competitor activity, maximised sales plans and set pricing strategies for 15 destinations in Greece and Turkey that enabled resorts to generate profit margin. * Managed and develop a team of 6 staff setting challenging targets and monitoring performance * Set and delivered processes that would be used by +30 overseas staff to manage the accommodation and deliver increased utilisation in excess of 92% * Managed the flight and accommodation inventory's which resulted in increased saleability and utilisation by over 10%

Commercial Manager at Reed Exhibitions