Logaine Gharawi

1st Saudi Employee in build up Business Development & Market Entry • Act as the face of the company in the Saudi market. • Lead the market entry strategy and identify key sectors • Build a pipeline of prospective clients and partners. • Set short and long-term sales goals aligned with company strategy. 2. Client Relationship Management • Develop and maintain strong relationships with key stakeholders, government entities, and private clients. • Understand client needs and translate them into tailored brand experience solutions. • Maintain high client satisfaction and encourage repeat business. 3. Sales Strategy & Execution • Lead the creation of sales plans, budgets, and forecasts for the KSA region. • Identify RFPs, tenders, and exhibition/event opportunities. • Pitch creative, production, and technical services for events, exhibitions, pop-ups, and installations. • Negotiate contracts and close high-value deals. 4. Local Market Intelligence • Monitor market trends, competition, and customer behavior. • Advise HQ on local market needs, preferences, and challenges. • Provide insights into cultural considerations in event and experiential design. 5. Team Building & Collaboration • Coordinate with the regional team and HQ departments (creative, project management, production). • Assist in recruitment or development of a local team as the office grows. • Train and mentor junior sales or support staff if needed. 6. Brand Representation & Networking • Represent the company at trade shows, exhibitions, and industry networking events in Saudi Arabia. • Build and maintain a strong local presence for the brand. • Align with Vision 2030 initiatives and government-led projects.

Manage and cultivate relationships with leading entertainment accounts, including Middlebeast, Muvi, Vox, Grand Cinema, and Yacht Club, Jeddah promenade, Citywalk, and enhancing brand visibility and engagement. Analyze and interpret market information to proactively anticipate and respond to emerging trends. Identify new prospects and initiate strategic outreach to expand and nurture the sales pipeline. Create comprehensive sales reports that highlight key metrics, empowering strategic business decision-making. Launch innovative digital marketing campaigns and virtual engagement initiatives to drive product adoption across key accounts. Communicate exciting new products and services to capture customer interest and elevate sales performance.

Coordinated project planning and execution with team members and team leads. Championed customer experience throughout product development process. Consulted with product development teams to enhance offerings based on customer data. Set goals, formalised policies and enforced operational standards to maximise team performance and keep project on- task . Produced and implemented positioning strategies for product introduction success launching cobas pro and pure in the market ( forecasting , awareness , installation ) Phasing in and out for all products under the piggest portifolio with 60% of RDSA profit)

Led project planning and execution with cross-functional teams to develop and enhance innovative product offerings, aligning with market demands Championed customer experience by integrating client data insights into product development, ensuring user-centric solutions Designed and implemented positioning strategies for successful product launches, achieving high market penetration Identified and prioritized system improvements, deploying new features and releases to optimize product performance and reliability Collaborated with global teams to ensure compliance with regulatory standards and streamline development processes

Created and executed test plans to validate application functionality before release, ensuring high-quality deliverables Collaborated with development teams to refine product offerings based on customer feedback and market needs

Increased brand awareness by 30% by launching Alinity device in the Ceramwork Arium segment. Spearheaded the launch of Roche's Cobas Pro and Cobas Pure, enhancing product portfolio and customer adoption Delivered 40% successful account conversions from competitor to Pepsi, boosting market share in competitive segments Managed strategic experiential & event activations for high-profile clients -Middle Beast, VOX Cinemas, Muvi Cinemas, Yacht Club), generating significant brand exposure Secured multi-million SAR contracts with key accounts during competitive evaluations against competitor brands

Created test plans to validate application functionality before release. Monitored application performance, tuning and adjusting operating parameters to meet target thresholds. Determined and defined system improvements and deployed new features and releases. Launching Alinity in the market (forecasting , awareness , instlation )

observing work flow, staff scheduled, inventory status, section development

Oversaw laboratory operations, ensuring high standards of quality, efficiency, and compliance with safety protocols Utilized strong communication and interpersonal skills to build positive patient relations and support team coordination

Managed laboratory processes, executing advanced diagnostic techniques while maintaining compliance with quality and safety standards Contributed to diagnostic accuracy and operational improvements through technical expertise

operation ER patients samples regarding policy and procedure with highest level of quality

studying Medical Since

Laboratory quality and management, risk analysis , lean six sigma , and case history

the current state of sustainability, what needs to be changed, and how to bridge the gap through rewiring the economy. I also learned about the reasons why sustainability is good for businesses, the importance of good leadership in driving sustainable change, and how policy is created, international agreements, and the role of business and civil society in shaping the economy. Additionally, I gained insights into the role of innovative design, planning, and technology in facilitating sustainable business. Most importantly, I realized that each one of us can easily contribute to creating a sustainable world

Applied Medical Science