Li Ye

Lead a team of solution specialists and market analyst. In charge of the competitive marketing and strategies of all Elastic solutions including Search AI / Vector DB, Agentic Platform, Observability and Security.

In charge of global competitive marketing and strategies of the popular Elasticsearch Platform, focused on Generative AI search & analytics, and Vector Database products.

• In charge of competitive marketing for Oracle's Emerging Technologies including Blockchain, AI, Edge Computing/IoT, and Mobile products. • In charge of competitive marketing for all of Oracle's database and data warehouse products, both Cloud and On-premises. • Develop competitive product positioning, value proposition, messaging, etc. Create marketing and sales enablement collateral including white papers, customer briefings, webinars, sales guidance, compete documents, battle cards, responses to analysts, etc. Train worldwide sales teams. • Provide product development insights and strategy to senior executives, Product Management, Marketing, Sales, Development, Analyst Relations & PR, Investor Relations, and channel partners. • Establish processes and best practices for competitive research, market intelligence, win/loss analysis, case studies, and field communication. • Present to large customers and help win key sales deals. • Analyze competitors' product offerings, messaging, sales tactics, go-to-market strategies, pricing and TCO.

Lead the development of software product strategies, roadmaps, market insights, and in-depth competitive analysis. Create and deliver marketing collaterals for key IBM products. Focused on Machine Learning, Mobile, Web, and Cloud areas. • Won IBM Manager's Choice Award 2016 for achievement in Machine Learning projects. • Won “Outstanding Technical Achievement Award” 2015. • Won IBM Manager's Choice Award 2014 for leadership and dedication on Mobile projects. • Won Bravo Award for distinguished achievement in 2007. • Highly recommended by the management team, and was selected as the representative of IBM Software Group to attend the “Women’s Leadership Institute” program at UCLA Anderson School of Management in 2010. • Manage a portfolio of products. Define product strategies and roadmaps in conjunction with the individual product management teams for key product lines. • Drive product strategies throughout the lifecycle from design, development, launch to future iteration. Work closely with design, engineering and pricing teams to identify user experience issues, feature requirements and packaging. • Develop use cases for new products in industry solutions including financial, marketing and retail. Analyze user experiences and market trends using Web Analytics tools. • Support major product launches and key corporate initiatives, including producing sales enablement and technical marketing collaterals, briefing the customers and educating the sales teams. • Collaborate with engineering, sales, product management, marketing teams and senior executives to ensure customer needs and market requirements are met, and product values and positioning are well communicated. • Lead market research and competitive analysis. • Serve as an influential product evangelist. Published widely distributed and well-received white papers to evangelize IBM products.

In charge of Internet applications development for Software and Marketing Divisions. Successfully developed a marketing analysis system with on-line customer surveys and Web analytics reporting, as well as internal on-line tools. • Led cross-functional teams of 10-20 people, including Business Intelligence team, Web developers and users from different functional groups. • Managed complete project life cycle, from initiatives to product launches, including o Identifying user needs and developing business requirements. o Working with developers on implementation, continuous enhancement and maintenance o User training and testing • Initiated new projects based on customer research; developed proposals, budgets and project plans. Persuasively presented project initiatives and plans to executives. • Managed and recruited independent consulting firms.

Led project teams and coordinated different engineering groups in global offices. Designed and developed various Web applications.

Developed E-commerce systems using Oracle technologies. Comprehensive project and client relationship management. Led cross-functional groups in different global offices.

U.S. Navy Full Fellowship, 100% tuition

Cum Laude