Liu Z.

Manager, E‑Performance (Home Charging)

About

I’ve spent the past decade shaping brands and businesses across APAC, united by one belief: a company succeeds when it truly understands the people it serves. My career in Corporate Strategy, Marketing, Business Planning and Execution has taken me from Volvo, Dentsu, to Hennessy and most recently, Porsche Japan. At Porsche, I led the E-Performance Home Charging business in Japan, overseeing the strategy and execution that supported the rollout of electric mobility and responsible for shaping the customer journey. My work connected global teams, partners, and suppliers to introduce new charging solutions to market and strengthen Porsche’s EV ecosystem. The goal wasn’t just to launch a product, it was to shape how an entire market experiences electric mobility and what “premium” means in a new era of automotive ownership. The initiatives I led directly influenced revenue growth, partner development, and customer adoption within one of the most competitive EV markets in the world. Across every role, I strived for clarity where there is complexity. I lead cross functional teams, translate ambiguous challenges into actionable plans, and ensure that customer experience and commercial strategy move together, not in separate lanes. I prefer accountability over hierarchy and results over politics. With an MBA and experience spanning HQ, agency, and market side operations, I combine strategic thinking with operational ownership. I thrive in global environments where decisions have impact, where the work shapes not only businesses, but markets, partners, and customer behavior. If you're looking for a “synergy-driven, cross-functional visionary optimizing stakeholder alignment,” that’s not me. I believe leadership is earned through results, not buzzwords and I hope this summary reflects that.

Country

Japan

City

Tokyo

Industry

Automotive

Skill

Digital Transformation, Corporate Events, Strategy, Business Planning, Change Management, Corporate Communications, Budgeting, Advertising, Social Media, Strategic Marketing, Market Planning, Market Research, Analytical Skills, Marketing, Leadership, Interpersonal Communication, Communication, Complex Project Management, Business Development, Business Strategy

Experience

Manager, E‑Performance (Home Charging)

Porsche Japan

2019-5 - 2025-5 · 6 yrs 1 mo

Japan

Built and scaled Porsche Japan’s first BEV home charging business from 0→1, translating HQ charging strategy into Japan operating model, partner ecosystem, and nationwide service delivery supporting Taycan launch and adoption. Also oversaw operations and partner governance for the multi‑brand Premium Charging Alliance.

Assistant Brand Manager of Hennessy

Hennessy

2018-2 - 2019-4 · 1 yr 3 mos

Tokyo, Japan

Led annual planning, budget governance, and market execution for Hennessy in Japan, translating global brand strategy into local programs and commercial performance across cross‑functional teams and agencies.

Business Producer

Dentsu

2016-6 - 2018-1 · 1 yr 8 mos

Shimbashi, Tokyo

Managed multi‑market marketing and advertising programs for global accounts, including Honda Accord campaigns for Middle East markets, coordinating stakeholders and vendors to deliver on time, on budget, and on brand

Business Operations Partner to SVP, Asia Transformation Office (SVP Office), GTO

Volvo Group

2015-4 - 2016-5 · 1 yr 2 mos

Region APAC

Supported the SVP of Asia Transformation Office as business operations partner, coordinating stakeholders across Japan and APAC and enabling transformation execution including phase‑out programs, restructuring activities, and operating cadence / decision tracking with high confidentiality.

Strategy Planning Analyst / Strategic Objective Administrator, Region APAC

Volvo Group

2012-9 - 2015-4 · 2 yrs 8 mos

Region APAC

Owned the APAC strategic objectives execution cadence, consolidating action plans and driving monthly reporting across functions and markets; also supported HQ strategy assignments (Sweden) and regional leadership programs including APAC Top Management Meetings (140 attendees) and CEO visits.

Multi-brand Management and Marketing Segmentation Specialist, Region APAC

Volvo Group

2012-9 - 2015-4 · 2 yrs 8 mos

Region APAC

Led rollout of a new truck segmentation model across 11 APAC markets and supported brand positioning strategy across a multi‑brand portfolio, producing regional analytics and executive reporting to guide portfolio coverage, market prioritization, and adoption governance.

Accountant, Volvo Group Business Services

Volvo Group

2010-4 - 2012-8 · 2 yrs 5 mos

Region APAC

Managed AR/AP operations, monthly close, and PwC audit support for multi‑market transactions, improving closing efficiency and receivables governance through process and workflow improvements.