Lisong He
Data Scientist, Instagram Reels Monetization @ Meta
United States
San Francisco Bay Area
Information Technology & Services
Decision Sciences, A/B Testing, Exploratory Data Analysis, Data Visualization, Presentation Skills, Microsoft Excel, Mathematics, Data Management, Algorithms, Statistics, Generative AI, Bayesian statistics, Data Structures, Combinatorial Optimization, Organic Chemistry, Physical Chemistry, Inorganic Chemistry, Synthetic Organic Chemistry, Microsoft SQL Server, R (Programming Language)
Experience

Data Scientist, Instagram Reels Monetization
Menlo Park, CA
• Led experimentation across three Reels monetization workstreams, achieving incremental monetization gain. • Designed comprehensive A/B testing frameworks to guide product iterations and launch decisions. • Developed AI workflows for automated revenue diagnostics, reducing investigation time from days to hours.

Data Science & Predictive Model Intern
Woodbridge, NJ
• Enhanced auto insurance loss modeling by integrating housing-value features and retraining GBM models in H2O, achieving AUC lift. • Migrated legacy GBM models to XGBoost, improving claim severity prediction accuracy and model stability. • Developed a SAS-based fraud scoring system using logistic regression, identifying key risk factors for fraud management.

Lead Researcher
Baltimore, MD
• Led a team of 4 in neurophysiological research, integrating 4000 sleep records using Pandas. • Conducted feature engineering to identify key attributes and relationships through Excel pivot tables. • Analyzed complex time-series sleep data with supervised learning algorithms, enhancing understanding of sleep patterns. • Achieved 91% accuracy with Support Vector Machine for pre-screening apnea cases, improving patient triage.

Research Analyst
Wuhan
• Extracted, cleaned, and tokenized COVID-19-related tweets using Python’s nltk package. • Applied Latent Dirichlet Allocation with the “Sentiment140” dataset for sentiment analysis. • Trained Gradient Boosting Machines to classify sentiment and monitor shifts across virus variants. • Confirmed a negative correlation between public sentiment and death rates, revealing insights into public perception.
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