Lisa Copeland

AI-Powered Real Estate. Results That Roar. The real estate industry is changing faster than most are willing to admit. Lead sources are shifting. Consumer behavior is evolving. AI is rewriting marketing. Data is replacing guesswork. Those who refuse to adapt are becoming irrelevant. At Lioness Real Estate Group, we made a decision early. We would not react to the future. We would build it. We are a multi-billion-dollar producing organization operating in 50 states and 29 countries. Our foundation is simple. Intelligent systems. Fierce execution. Measurable performance. Artificial intelligence is not a trend for us. It is infrastructure. We identify qualified buyers before they raise their hand. We target sellers before they list. We deploy automated follow-up that nurtures with precision. We analyze market shifts in real time to advise with authority. Technology does not close deals. People do. But when elite professionals are armed with elite systems, results accelerate. In 2025 alone, our organization produced over $1.4 billion in annual sales volume. That level of performance is not accidental. It is what happens when discipline meets data and leadership meets execution. We believe in three things. Clarity over chaos. Systems over stress. Results over excuses. For sellers, that means strategic pricing, AI-driven marketing, and negotiation strength that protects equity. For buyers, it means speed, access, and data-backed guidance. For agents, it means a real business model. Done-for-you systems. AI-powered lead funnels. Sales training. Leadership development. Leveraged income. The industry is splitting in two. Those who hope. And those who build. If you expect precision and performance, or you are ready to operate at scale instead of survival, this is your invitation. AI-Powered Real Estate. Results That Roar.

I currently serve as a Guest Lecturer at the McLane College of Business at University of Mary Hardin-Baylor, where I teach weekly leadership and performance principles based on my book, Crushing Mediocrity. My coursework focuses on helping students develop: • High-performance mindset • Personal accountability • Ethical leadership • Strategic thinking • Resilience and discipline • Professional confidence Drawing from decades of real-world experience in real estate, automotive, entrepreneurship, and executive leadership, I bridge academic theory with practical application. My mission in the classroom is simple: To equip the next generation of leaders to reject mediocrity, pursue excellence, and lead with integrity, courage, and purpose. This role reflects my ongoing commitment to education, mentorship, and legacy-building through leadership development.

Founded by Grant and Elena Cardone, is a leader in the mortgage industry, providing exceptional service and expertise across all 50 states. Specializing in conventional, FHA, VA, Non-QM, and Reverse Mortgages, our mission is to empower individuals and families to achieve their financial goals and build generational wealth. Unique and Trustworthy Obtaining a mortgage is a major financial decision, and we prioritize trust and transparency in every interaction. Our clients' interests are our top priority. Grant and Elena Cardone's experience and success inspire our team to deliver exceptional service, ensuring our clients receive the best possible mortgage solutions. Comprehensive Mortgage Solutions Conventional Mortgages: Ideal for borrowers with strong credit profiles, offering competitive rates and flexible terms. FHA Mortgages: Accessible to a wider range of borrowers with lower down payment requirements and lenient credit standards. VA Mortgages: Providing significant benefits to eligible service members, veterans, and their families, including no down payment requirements. Non-QM Mortgages: Tailored for clients with unique financial situations, such as irregular income patterns or credit challenges. Reverse Mortgages: Helping senior homeowners tap into home equity, providing a valuable source of income for retirees. Commitment to Excellence Excellence is our standard. Our dedicated team provides exceptional service and support throughout the mortgage process, continuously investing in training to stay ahead of industry trends and best practices. Empowering Your Financial Future Our mission is to equip clients with the knowledge, tools, and resources needed to make informed financial decisions and achieve their goals. Inspired by Grant Cardone's "10X" philosophy, we deliver exceptional value and encourage clients to think big and achieve extraordinary success.

I am so excited to announce that in addition to being a full-time real estate advisor, I have been selected as a TV Host and production manager for the Emmy-nominated "American Dream TV" which highlights lifestyle, culture, and real estate in Central Texas. It will be airing on FOX, Cable, Amazon Fire, Apple Tv, Roku, and other sources -- air date February 2023! BIG ASK-- The executive producer specifically asked the team of hosts to seek the stories of the biggest voices in Central Texas ---the MOVERS AND SHAKERS. Who do you know that is making a positive impact in our cities that I should feature? ALSO -- we are looking for homes going on the market to feature the stories of the sellers. Who do you know that is considering SELLING? I would love to connect with them and see if they. could be a fit for the show! Can't wait to share this adventure and opportunity with you all!

Executive and ownership position in two same-vertical companies. Focused on full financial services to clients and strategic and operational execution. • Ensured $750.000.000 in home loans. • Managed 5 loan officers, 4 loan processors and 2 real estate appraisers (11 staff in total). • Created operational procedures, policies, and standards and controlled adhering to them. • Hired and evaluated 33 staff. • Determined and revised targets through current conditions analysis. • Awards and recognitions: o 2009 Farmers Insurance Rookie of the year o 2003 TXCABA (TX Association of Home Builders) – Mortgage Lender of the Year o 2002 Mortgage Originator Magazine – Top 100 mortgage producers in USA

PROFESSIONAL SPEAKER, Lisa Copeland, Cedar Park, TX January 2008 – Current Executive and operational position with emphasis on professional speaking engagements. • Executed 165 speaking engagements with an audience of 40,000 people in total. • Notable keynotes at Women in Automotive 2015, 2016, Texas Women's Conference, Automotive Leadership Round Table, Digital Dealer, NADA, H&R Block, Subaru, and Driving Sales Conference. • “Lisa is a powerful, entertaining, and dynamic speaker with an awesome, life-changing message for anyone fortunate enough to be in her audience, and smart enough to take lots and lots of notes!” - Bob Burg, Co-Author, The Go-Giver. • “I’ve never seen someone engage an audience like Lisa Copeland.” - Melinda Garvey, Austin Women Magazine. • “Lisa Copeland was one of the most articulate, talented and passionate speakers on our stage. Her stage presence and the quality of her content literally lifted the audience off their seats!” - Jody Devere, CEO AskPatty.com. • “Her Expertise, passion, and personality were electrifying from the stage…” - Lisa Beth Thomas, President, Texas Women in Business.

Women in Automotive was founded by six industry female leaders in partnership with JKR Advertising out of Orlando. The group is particularly interested in empowering and developing women in the auto industry. The philosophy is that this benefits both the women and the dealerships and will help facilitate the training and hiring of more females in dealerships. Currently, the percentage of female employees remains stagnant at just 17% of all employees (according to NADA 2014 data). A major recruiter mentioned that they have received over 1,000,000 resumes, of which 40%+ were from women – but only 1 out of 4 is actually hired by dealers. Whether that’s a function of the job requirements or dealer preference, Women In Auto is committed to bringing the two sides together. On the dealer side, by training and educating them on how to create a balanced position for women, and for women – by providing them a network and opportunities for skill set development.

Executive function concentrated on overseeing sales, financing, service, parts, accounting and administration. Planning, motivation and coordination of dealership’s management. • Managed and motivated 76 staff. • Hired 27 people in management positions. • Controlled annual budget of $10,000,000. • Increased sales by 98% YoY on average. • Increased profits by 116% YoY on average. • Designed and executed annual plans through effective communication with managers and close attention to daily operations. • Created and coordinated relationships with lending institutions and manufacturer. • Ensured extremely high customer satisfaction through personal involvement in complex complaints. • “Lisa is also an incredible salesperson herself, an excellent manager and a dynamic leader, and what she and her team have achieved here at the Fiat of Austin store is unprecedented… The team has a passion to succeed, and there’s no question that Lisa helps inspire the enthusiasm they bring to representing Fiat.” - Sergio Marchionne, Chairman FIAT Chrysler Automobiles. • Awards and recognitions: o #1 FIAT Retailer 2012, 2014, 2015, NAFTA o #1 Alfa Romeo retailer 2014, 2015 o Top 100 Women in Automotive 2015 NAFTA - Automotive News o Outstanding Business Leader – Northwood University 2014 o Profiles in Power winner - Austin Business Journal o FCA National Dealer Council 2012-2016 o Walter P Chrysler award 2015 for sales and service – (Highest Honor) awarded to best 0.5% dealers. o 2012/2014 Best Work place Award - Automotive News