Lily Huang

The payment industry changes faster nowadays with SoftPOS technology evolving, we are always open to listening to the customer's requirements to get more improvements and make the project successful eventually.

Stabilization gimbal was a niche and promising product in the market, I was mainly responsible for the customer's network development across different segments to fulfill the company's business strategy. It was a pleasant journey and inspired my curiosity about new product development and marketing.

After graduation, I began my career as an International Sales Executive at Dongguan Aoxing Audio, where I managed overseas accounts and supported customized project-based business. I was involved in end-to-end customized product projects, coordinating cross-functional teams from design and prototyping through mass production, delivery, and after-sales support. I later moved to Shenzhen, working on OEM / ODM tablet projects for customers across Europe, South America, and the Middle East. My role focused on aligning customer requirements with internal R&D and manufacturing teams, managing project risks, and maintaining clear communication throughout development and delivery. Subsequently, I joined ROMOSS, a consumer electronics brand specializing in power banks and mobile accessories, where I managed European accounts. I worked closely with customers through exhibitions and on-site visits, supported discussions on new products, and contributed to long-term cooperation by bridging customer needs, market insights, and internal capabilities.