Libby Janucik

• Delivered exceptional client service while driving sales for luxury brands such as Marni, STAUD, and Ganni. • Modeled and produced branded content for multi-platform social media promotions, enhancing brand visibility. • Organized in-store events that generated over $8k in revenue within two hours, significantly boosting brand presence.

• Pitched press materials, successfully securing editorial coverage opportunities for high-profile clients, including features in Vogue. • Managed logistics for sample trafficking and showroom pulls for 12 brands and 10 in-house collections, ensuring timely delivery to stylists and influencers. • Assisted in executing brand launches and events, overseeing guest logistics and on-site coordination to enhance brand representation. • Conducted daily media monitoring and compiled comprehensive reports using Excel and monitoring tools to analyze PR campaign impact and inform client strategy

• Serve as a brand ambassador for an elevated collegiate jewelry start-up online and in-person • Create and design branded content for media channels using Canva to style campaigns • Develop and schedule engaging social media posts reflecting brand voice and seasonal trends • Collaborate directly with the founder on digital strategy; track and analyze engagement metrics to optimize audience engagement and inform future content direction

• Supported luxury retail operations on Via Montenapoleone, serving international clientele • Led creative direction for product shoots for marketing campaigns and website relaunch • Curated brand database of company history and assessed achieved designs from 1880 • Coordinated exclusive PR event for esteemed clientele and developed a post-event digital marketing strategy