
lianne domenic
content marketing manager
About
Content Manager at Imbull
australia
melbourne
marketing and advertising
content writing, content management, editing, publishing, seo, digital media, new media, research, creative writing, copywriting, copy editing, web 2.0, account management, online marketing, web content, media outreach, press releases, press office, newsroom, english literature, american literature, online publishing, editorial, sea, sem
Experience

newsroom intern, corporate communications
elsevier
* Wrote, edited and disseminated press releases internally and externally * Served as a media liaison for authors, researchers and journalists * Approved/rejected inquiries for access to proprietary scientific content * Maintained Corporate Relations website and implemented changes * Monitored and reported on media coverage and STM publishing trends * Served on editorial board of "The Elsevier Monthly Research Selection" * Arranged meetings and hospitality services for visiting directors and external stakeholders

content marketing manager
imbull
* Content manager and writer for English-language websites * Creating and managing content for organization’s online presence in English-language markets by writing and editing published materials and website copy; ensuring style is consistent, accurate and on-brand; and planning and developing strategies for upcoming editorial content * Monitoring, reporting on and optimizing website performance and metrics for paid and organic search traffic * Identifying, approaching and developing high-value partnerships with networks and advertisers * Managing outreach, including email newsletters, press releases, social media campaigns and external blog posts
Education
leiden university
media studies
Masters thesis: "Opening Scientific Research to Less-developed Nations: the Momentum and Sustainability of Open Access"
university of north carolina at asheville
english language and literature
Bachelors thesis: "Shall I Project a World? The American Dream in Thomas Pynchon’s The Crying of Lot 49"
lianne domenic's Contact Information
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