Liam Trumble

In my role as Creative Director at Superdigital, I led transformative global digital campaigns that reshaped the footprint of iconic brands like Xbox, Windows, Truly, Monopoly, and Nerf. These campaigns not only heightened brand affinity but also drove substantial revenue and agency growth. Team Empowerment and Innovation: I reimagined and expanded our creative team from 20 members, fueling new business wins and strengthening our stance in the market. This strategic development was pivotal in propelling Superdigital towards new horizons of success and innovation. Pioneering Social Media Strategies: I pioneered avant-garde TikTok strategies that captured millions of organic views on a weekly basis, establishing Superdigital as a trailblazer in digital innovation. This move was instrumental in skyrocketing engagement rates and amplifying brand visibility to unprecedented levels.

As a founding member and creative leader, I nurtured an environment conducive to creativity and professional growth, achieving significant team successes. Client Portfolio Management: Led diverse and successful social and broadcast campaigns for clients including Airbnb, Volkswagen, Hulu, Footlocker, White Claw, Yeezy, and Cresco, with a focus on tailored strategies for each account. Business Development: Proactively identified and pursued new opportunities, concentrating on enhancing client profitability and securing new accounts landing +8 new clients and $3M+ in revenue our first year.

At Havas, my tenure was marked by significant achievements and contributions: Secured Major Account: Successfully landed a $50 million account with Hardee's Food Systems, demonstrating strategic insight and persuasive negotiation skills. Global Representation: Represented Havas at the Cannes Lions International Festival of Creativity, showcasing our global capabilities. Content Creation: Crafted compelling narratives for renowned brands such as Coca-Cola, Adidas, Nike, and Moen, utilizing skills in directing, producing, and editing, highlighting my proficiency in impactful storytelling.

In my initial stint with Havas Chicago as a content creator, I navigated the journey from freelancing to a full-time position, crafting impactful narratives for a broad spectrum of clients. My role encompassed directing, producing, and editing for a rich tapestry of brands, including prestigious names such as Coca Cola, Adidas, Nike, Moen, Hardee's, Mike's Hard Lemonade, Ragu, Bertolli, Kmart, Sears, Hefty, and Cracker Barrel.