Li Ye

Station Operations Specialist @ GOFO

About

With a Master of Fine Arts in Graphic Design from the Savannah College of Art and Design, I recently served as a Teaching Assistant in Typography, where I supported student learning and development. My expertise includes marketing graphic design and advanced proficiency in Figma and other essential design tools, critical for modern visual communication. During the SCADpro collaboration with Deloitte as a Graphic Designer, I worked with a team to tackle complex challenges like Medicare fraud prevention. We fostered a creative and collaborative environment, aligning with Deloitte's innovative culture. By bringing diverse perspectives and a commitment to design excellence, I am ready to contribute valuable insights and creative strategies to future teams.

Country

United States

City

Savannah

Industry

Graphic Design

Skill

Management, Microsoft Excel, Visual Design, Graphic Design, Communication, Motion Graphics, Typography, Graphic Design Education, Teaching, Figma (Software), UX Research, User Experience (UX), Client Presentation, Marketing Graphic Design, User Interface Design, Vector Illustration, Illustration, Graphics, Logo Design, Visual experience

Experience

Station Operations Specialist

GOFO

2026-1 - Present · 9 mos

Charleston, South Carolina, United States

• Evaluate the system in real workflows through user interviews and on-site observations to identify pain points and usability issues. • Translate feedbacks and findings into improvement proposals, support implementation of updates, and track feedback to iterate and optimize.

Graphic Designer

Triangle Construction Consulting

2025-7 - 2026-1 · 7 mos

萨凡纳, GA

• Rebranded two client logos and redesigned 10+ icons, developing a cohesive brand style guide that unified typography, color, and the overall visual system. • Standardized 5+ presentation templates, banners, posters, and stakeholder decks, elevating brand consistency and improving communication clarity.

Teaching Assistant

Savannah College of Art and Design

2024-9 - 2024-11 · 3 mos

Savannah, Georgia, United States

• Supported in-class production, explained concepts, troubleshot tools; delivered structured critique cycles that kept projects on deadline. • Evaluated assignments against rubrics and provided individual feedback, helping students improve work quality, creativity, and critical thinking.

Graphic Designer

Deloitte

2024-3 - 2024-5 · 3 mos

Savannah, Georgia, United States

• Designed a senior-focused fraud-prevention mobile app, delivering high-fidelity interfaces, interactive Figma prototypes, and a pitch book used for stakeholder reviews and usability testing. • Conducted field research with 30+ older adults, generating 100+ insights through park interviews, observation, and prototype testing to uncover pain points and validate design decisions. • Defined the app’s visual system, including grid structure, typography, hierarchy, and color palette, ensuring consistent visual execution across a 17-person team.

Online Assistant

iFresh Market

2020-6 - 2020-8 · 3 mos

Online

• Designed 3–5 retail posters and in-store display boards using Adobe Illustrator and Procreate, delivering print-ready assets (CMYK, bleed, dielines) for faster vendor turnaround during seasonal campaigns. • Produced 6–10 promo sets for promotions and holiday events, including posters, shelf talkers, and in-store signage, ensuring clear visual hierarchy across all formats.

Brand Assistant

Xiamen ITG Group Corp., Ltd.

2019-7 - 2019-8 · 2 mos

Xiamen, Fujian, China

• Redesigned 20+ internal app icons for a Fortune Global 500 enterprise, standardizing grids, strokes, and visual styles to improve UI consistency. • Created 5+ custom illustrations in Procreate for internal workshops, later incorporated into the company’s illustration library for long-term use.