li helen

I am responsible for prepaid card business development and account management. http://www.kargocard.com/

1, Strategic level: involved in sales strategy and operational strategies of shanghai station. 2, Brand level: participate in the planning and promoting of the theme activities, to carry out the activities of the business model preach, Merchants promotion, etc. to promote the brand communication. 3, Operational level: consumer demand led, reasonable merchandise on-line plans and customer development plan. to lead BD team to develop high quality customers, including customer contact, negotiation, signing and renewal, to finish the company's sales targets and profit targets. 4, CRM level: analysis of the characteristics and development trend of the client's industry, to develop online marketing programs, including product mix, price gradient and promotion (such as: EDM, SEM, localization magazine launch, home location, etc.) to maintain long-term depth cooperation with customers. 5, Team management level: BD team KPI development and assessment, marketing knowledge training, case studies.

1,Brand level: according to the brand positioning and development planning.develop brand campaign and licensing business. (including industry exhibition planning and theme activities) 2,Operational level: Analysis of market capacity and development trends of the different sectors to seek a cross-industry cooperation point of interest. To develop licensing business and to help sales to finish the target. 3,CRM level: to provide customers with the cooperation marketing strategy (including but not limited to: derivatives positioning, SKU number packaging design the price gradient and Listing Promotion program) To review and analyze the high level of the licensor sales performance regular to make reasonable recommendations for the company. 4,Team management level: team members KPI assessment and market knowledge training.

1, Pernod Ricard's wine brands (including Chivas Regal, Royal Salute, Martell and Jacob's Creek) has overall responsibility for the annual dissemination strategy formulation. Including: promotional theme for the year, advertising programs, image store design specifications and promotional materials specification. 2, Planning annual brand promotional activities and theme promotional activities, good cases include: Chivas "electric sound party" national tour, Chivas "Alaska ice fishing" promotion, Ming Shima father Lee bar channels promotional activities, Royal Salute image store promotional activities and Chivas tastings. 3, The image of the store building, including a survey of the national image of the store, design and production, to achieve brand awareness,

1,Provide marketing plan for KENT cigarette on bar outlet, and design a series of promotional materials including print advertising, brochures, and publications. 2,Planning and organizing new product launch, including target consumer analysis, product position, product benefit analysis, product concept, package design etc. 3,Coordinate creative studio and other third party venders to develop production of TVC and media plan. customers long-term efficient management