Lewis Paterson
Sales Engineer @ Liftoff Mobile
About
A Digital Planning director with considerable experience running Mobile performance and cross-channel Brand campaigns. I am a results-driven self starter with strong data analytical skills and a keen interest in performance trends.
United Kingdom
London
Marketing & Advertising
Sports, Market Research, Microsoft Excel, Social Media, Research, Microsoft Office, Microsoft Word, Microsoft PowerPoint, Team Leadership, Teamwork, Customer Service, Time Management, Communication, Client Relations
Experience

Senior Digital Marketing Manager
London, England, United Kingdom
• Cross-channel planning manager on the Camelot National Lottery account, responsible for Performance and Brand activity across mobile and desktop. • Responsible for driving collaboration across Dentsu agencies, coordinating with the external programmatic agency, as well as acting as the intermediary between strategy & channel teams. • Maintains and develops critical client relationships – presents on daily client status meetings, as well as activation laydowns and post-campaign reports.

Display Specialist
• Market Display lead for Apple Music, Arcade, and Appstore Campaigns across 10 EMEA markets - In constant communication with international client account leads. • Display specialist role that required communication with external Mobile Display partners, as well as internal Account leads and Programmatic specialists. • Direct responsibility for market performance KPIs - combined identification of changing performance trends and a fluid display budget to maximise Music and Arcade Trials and Game downloads across EMEA.
Lewis Paterson's Contact Information
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