Lenka Varcholová

Founder and Chief Executive Officer of Kisskin, a premium retail and e-commerce concept dedicated to authentic Korean skincare and beauty products. Kisskin brings together carefully selected Korean brands known for innovation, purity, and effectiveness. The company’s mission is to make high-quality K-beauty accessible to customers in Slovakia and neighboring countries through an elegant in-store experience and a modern online platform. Responsible for overall business strategy, brand development, supplier relations, and market expansion across Central Europe. Leading product curation, marketing direction, and partnership negotiations with Korean beauty manufacturers and distributors.

As an Expert Guarantor, I am responsible for the professional leadership and methodological accuracy of social housing projects, with a focus on transitional and integrated housing for vulnerable groups. My role includes developing methodologies, overseeing the implementation of national projects, providing expert consultations for municipalities and NGOs, and ensuring compliance with both national legislation and EU frameworks. I am committed to advancing quality, sustainability, and innovative solutions in social housing.

Responsible for planning and executing international conferences, workshops, and networking events within the EIT Culture & Creativity community. My role covers agenda design, protocol, speaker and stakeholder coordination, logistics, and high-level event management, ensuring visibility and impact of EIT Culture & Creativity East in the region. I focus on delivering professionally executed events that strengthen innovation ecosystems in culture and creativity across Eastern Europe.

As Founder & Co-Owner of CrunchyLu, I lead a brand focused on sustainable, recyclable food containers that combine functionality, modern design, and eco-conscious materials. Alongside product innovation, CrunchyLu provides market research and surveys across social impact, tourism, and consumer behavior—helping partners make informed, data-driven decisions. Our mission is simple: to enable sustainable choices through practical products and valuable insights. Focus areas: Sustainable product innovation Market & social research Brand strategy and customer engagement Leadership & business growth At CrunchyLu, we go beyond products—we deliver solutions that support healthier lifestyles and a greener future.

As a Process and Personnel Auditor, I combine auditing, mentoring, and strategic leadership to strengthen operations and support long-term growth. I work with top management on business and marketing strategies, provide leadership coaching to executives, and ensure cross-team coordination by identifying gaps and optimizing processes. My focus is on efficiency, collaboration, and continuous improvement across the organization.

I help individuals navigate life’s challenges, strengthen emotional resilience, and achieve both personal and professional growth. My work integrates therapeutic counseling, coaching, and mentoring, with a focus on: Emotional well-being and stress management Career and life goal setting Building confidence, self-awareness, and leadership skills Work-life balance and effective communication By combining proven methods with a personalized approach, I guide clients toward meaningful and sustainable outcomes.

Supervisor in Social Services I support staff and ensure high-quality care in facilities serving children, orphans, seniors, and individuals with mental or physical disabilities. My role combines staff supervision and burnout prevention, professional training, quality monitoring, and process optimization. I also engage in international collaborations, bringing global best practices into local social services. My focus is on creating a supportive environment for professionals while maintaining the highest standards of care for vulnerable groups.

Managed tourism development projects, marketing strategies, and stakeholder engagement to strengthen Košice’s position as a leading destination. Focused on sustainable tourism, business travel, and community partnerships to drive regional growth.

In this role, I supported refugees and families fleeing the war in Ukraine, helping them navigate critical processes such as assessments, obtaining residency permits, securing healthcare, and handling essential documentation. I also assisted with a wide range of urgent needs to ensure smoother integration and access to services. This experience deepened my understanding of humanitarian assistance, crisis response, and social support systems, while highlighting the importance of empathy, adaptability, and effective coordination in times of crisis.