Leigh Mackellar

Leigh Mackellar

Head of Innovation and Insights @ Asahi Beverages

About

An empowering, entrepreneurial, intellectually curious and highly motivated design thinking leader, greatly valued across corporations, cross functional teams, peers and direct reports for expertise in translating business opportunities into winning holistic consumer experiences. A seasoned and pragmatic senior professional with over 20 years’ of FMCG (Fast Moving Consumer Goods) experience working in and with Blue Chip companies both as an internal design thinker or employed through large multinational market research agencies to direct, design and interpret global consumer research needs. This experience, combined with a deep understanding and use of a vast array of consumer research and sensory techniques provides a unique and unparalleled appreciation of consumer behaviour and how to innovate/ renovate holistically for maximum business gain. Highly developed communication, relationship building and influencing skills used in leading local, regional and global cross-functional project teams.

Country

Australia

City

Greater Melbourne Area

Industry

Consumer Goods

Skill

Leadership, Management, Market Research, FMCG, Product Development, Customer Insight, Segmentation, Shopper Marketing, Consumer Products, Food, Food Processing, Sensory Evaluation, HACCP, Food Industry, Food Science, Fast-Moving Consumer Goods (FMCG), Hazard Analysis and Critical Control Points (HACCP), Food & Beverage

Experience

Asahi Beverages

Head of Innovation and Insights

Asahi Beverages

LinkedIn
2019-2 - Present · 7 yrs 8 mos

South Melbourne, Victoria

Mondelēz International

Manager- Branded Licensing- Chocolate

Mondelēz International

LinkedIn
2018-7 - 2019-2 · 8 mos

South Melbourne, Victoria

Manage and create the innovation portfolio with partner companies to create mutually aligned, consumer focussed branded offers

Mondelēz International

Senior Group Leader AMEA- Consumer Science Chocolate

Mondelēz International

LinkedIn
2015-1 - 2018-7 · 3 yrs 7 mos

Ringwood, Victoria

Mondelēz International

Consumer Science Chocolate Lead- ANZ

Mondelēz International

LinkedIn
2013-3 - 2015-1 · 1 yr 11 mos

Ringwood, Victoria

Fonterra

Consumer Sensory Manager

Fonterra

LinkedIn
2010-4 - 2013-3 · 3 yrs

Mt Waverley, Victoria

Insights

Group Account Director

Insights

LinkedIn
2007-3 - 2010-3 · 3 yrs 1 mo

Hawthorn, Victoria

Colmar Brunton

Various roles-Group Account Director/ National Operations Director

Colmar Brunton

LinkedIn
1993-1 - 2007-3 · 14 yrs 3 mos

Sydney & Melbourne

Leigh Mackellar's Contact Information

Email

******@***.com

Phone

(**) *** ****

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