leecy li

While finishing masters degree, I worked on Amex official App, from both high-end strategies to detailed app wireframes, user interface design, prototyping participated in pitching merchandise , created personas, storyboards and prototypes for potential new features during summer internship program.

* worked on global projects which cover smartphones, tablets & innovative digital accessories, including * led Shop4Apps the official Moto AppStore, which was running all over Chinese market during 2010 * 2013, as a big android market providing high quality android apps to download. * collaborated globally on webtop3.0, an innovative digital assesory, with senior industrial & UX researchers to develop a complete set of wireframes, interfaces, info graphics, motion demos. * contributed to global UI explorations on Android 2.3 Gingerbread, 3.x HoneyComb, 4.0 Ice Cream and Jellybean.

NEXT EXPERIENCE Interactive is a creative agency specialized in digital advertising. I worked closely with clients as major technology, luxury jewelry, education brands to create branding, interactive websites and other digital products.

I was working for team Dianxin (http://www.dianxinos.com/) to participate in rapid prototyping, UI design, and wireframes design during winter vocation.

CUCTV is basically a 'Youtube specialized for Chinese college students'. I was working on two sub channels - fashion & talent show, to create visuals, interfaces and web pages and collaborate with engineers.

* Worked as a Part-time faculty for the Undergraduate Summer Course * Schedule teaching contents weekly for a small students group * Working as Art Director for the Interactive Reading Project of Chinese Tea Culture

Craft user experience in physical and digital spaces in museums and exhibitions. Design user flows&scenarios, anticipate use cases and create hi-fi wireframes and motion mock-ups. Design and deliver interfaces, illustrations, and visual assets for a variety of projects.

Google's mission is to organize the world‘s information and make it universally accessible and useful. Since our founding in 1998, Google has grown by leaps and bounds. From offering search in a single language we now offer dozens of products and services—including various forms of advertising and web applications for all kinds of tasks—in scores of languages. And starting from two computer science students in a university dorm room, we now have thousands of employees and offices around the world. A lot has changed since the first Google search engine appeared. But some things haven't changed: our dedication to our users and our belief in the possibilities of the Internet itself.