laura ferruggia

marketing strategist

About

I'm detail-oriented and endlessly curious, and you can count on me to do whatever it takes to get the job done right. When others say no, I listen to what you need and figure out a solution. I have 3+ years of experience in the digital marketing industry, working as a freelancer and at an agency. I started out as a content writer but was drawn to marketing technology and web development. In my free time, I like to learn about psychology, biology, health, and politics. I am interested in short-term contract work that is primarily remote, but I would be delighted to meet in person.

Country

united states

City

marlton

Industry

marketing and advertising

Skill

social media, blogging, creative writing, research, writing, email marketing, editing, seo, web content, poetry, copywriting, marketing, online marketing, wordpress, google analytics, photoshop, content writing, search engine optimization, marketing automation, pardot, activecampaign, content strategy, user experience, facebook marketing, social media marketing, digital marketing, twitter, html, cascading style sheets, instagram, inbound marketing, hubspot, keyword research, foundation, twitter api, mailchimp, landing pages, buffer, email design, linkedin marketing, pinterest marketing, technical marketing, schema, pay per click, bing ads, google ads, psychology

Experience

marketing technology consultant

miles technologies

2018-5 - 2019-8 · 1 yr 4 mos

My job as a Marketing Technology Consultant included creating SEO strategies and optimizing websites, utilizing marketing automation and analytics platforms, and running PPC campaigns on Google Ads and Facebook. When I was a content writer for 4 years, I was fascinated by the powerful results I was able to achieve through strategic use of long tail keywords and deep content that answered the question better than anyone else. I learned SEO mainly through writing and experimenting, and I know the value of high quality content that is meticulously structured for the bot and the searcher. That experience informed my role on the Marketing Technology Team.

digital marketing specialist

laurel crown llc

2017-11 - 2018-5 · 7 mos

I worked as an independent digital marketing consultant and managed social media accounts, developed webpages, created e-guides, sent marketing emails, and more. One of the unique services I offered was building custom Twitter bots to grow my clients' accounts. I enjoyed working by myself but ultimately chose to come back to an agency environment.

marketing strategist

miles technologies

2019-8 - Present · 7 yrs 2 mos

As a Marketing Strategist, I work closely with our customers to provide consultation and help them achieve their business goals through digital marketing initiatives. Additionally, I execute marketing technology work for my customers and consult with prospective clients.

seo copywriter

textbroker international

2014-2 - 2014-11 · 10 mos

* Writing unique web content including blog posts, articles, and product descriptions * Utilizing search engine tools to research topics and uncover obscure information * Optimizing existing content, generating keywords, and suggesting content strategies that create a positive user experience on websites and social media platforms * Expertise in health articles related to addiction recovery and mental health

senior content creator

miles technologies

2014-11 - 2017-11 · 3 yrs 1 mo

Founded in 1997, Miles Technologies is a leading IT company that is dedicated to helping businesses nationwide accomplish more through the use of technology. From managed IT services and 24/7 IT support to custom software development, comprehensive digital marketing strategies and responsive website design, we provide a broad range of services, and our experts are here and ready to help you achieve your business goals with cost effective, efficient solutions.You Request. We Respond. It Gets Done. We live our company slogan, and that has helped us become a 2 time winner of Business Journal's Best Places To Work award, a 2 time member of MSP Mentor's Top 501 IT Companies nationwide, as well as one of Forbes' Top Software Development Companies. For more information on how we can help you, visit www.milestechnologies.com or call (800) 496-8001.

Education

eastern high school

2005-1 - 2009-1 · 4 yrs 1 mo

Activities and Societies: Literary Club (President), Library Club (Co-President/Founder), National Honor Society, French Honor Society, Latin Honor Society