Laura Suhr

In my role as Marketing Manager - DACH I am: - executing regional marketing strategies that balance global frameworks with nuance to the region - partnering with sales to drive revenue pipeline growth in order to support an emerging market - Leading local PR, media, industry partnerships and content creation (eBooks, case studies) to raise credibility & trust as well as strengthening brand awareness - Identifying, creating, organizing and managing field events including tradeshows, hosted events and conferences - Developing creative, customized programs to drive demand in DACH, using a multi-channel, integrated marketing approach; including email, display, social, regional events, and account-based marketing - Managing marketing budget and tracking performance and RO while maintaining accountability for clear business outcomes - Serving as subject matter expert for DACH, feeding market insights back to global and regional leadership Successes: Within my first 12 months at Bluebeam: - I built up a webinar series that generated tangible pipeline - managed the creation of 2 case studies, launched the first video case study in DACH, sourced 12 customer testimonials - received two recognitions in the quarterly company Town Halls

B.A. Business Administration - Fashion Management