Laura Hendriks
Director Marketing & Brand Communication @ Hitachi Construction Machinery (Europe) NV (HCME)
Netherlands
Amsterdam Nieuw-West
Machinery
Event Management, Marketing, Customer Relationship Management (CRM), B2B, Trade Shows, Event Planning, Logistics, International Sales, International Marketing, Corporate Communications, Product Launch, Direct Marketing, Email Marketing, Change Management, Internal Communications, Strategy, Market Research, Key Account Management, Marketing Strategy, Salesforce.com
Experience
Director Marketing & Brand Communication
Hitachi Construction Machinery (Europe) NV (HCME)
Amsterdam, North Holland, Netherlands
Manager Marketing
Hitachi Construction Machinery (Europe) NV (HCME)
Marketing Manager
JLG Industries
Hoofddorp, North Holland Province, Netherlands
Marketing Projects & Exhibits Manager
JLG Industries
Planning and managing exhibits and special events, performing marketing communication functions in support of sales division. Developing strategy and execution of international marketing.
Marketing & Events Specialist EAME
JLG Industries
Establishing the EMEA tradeshow plan covering all the requirements from both the national distributors, Regional and Global Head Quarter.
Account Manager
Tradefairtravel
Commercial responsibility of the three brands. (B2B and B2C) Acquiring new and maintaining existing accounts, national and international Contract negotiations with the various supplier categories - hotels - caterers - restaurants - locations Event Organization and Management Budgeting and financial closing of projects Coordination and training of interns and part timers
Education
SRM
Marketing/Marketing Management, General
Vrije Universiteit Amsterdam (VU Amsterdam)
Organizational Behavior Studies
Rotterdam University of Applied Sciences
Commercial Economics
Laura Hendriks's Contact Information
Phone
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