Laura Gasco

Campaign & Partnerships Manager @ BEARS WITH BENEFITS®

About

Media and Business Master graduate with experience in the fields of Consumer Marketing, Campaign coordination and Influencer Marketing Management.

Country

Germany

City

Munich

Industry

Marketing & Advertising

Skill

Microsoft Outlook, Calandratura, Comunicazione, Microsoft Word, Marketing Strategy, Onboarding, Microsoft Excel, FMCG, Marketing digitale, Lavoro di squadra, Competenze analitiche, Product Marketing, Brand Awareness, Content Creation, Nielsen Data, Organization Skills, Microsoft Office, English, Project Management, Microsoft PowerPoint

Experience

Campaign & Partnerships Manager

BEARS WITH BENEFITS®

2025-9 - Present · 1 yr 1 mo

Junior Campaign Coordinator

BEARS WITH BENEFITS®

2024-7 - 2025-9 · 1 yr 3 mos

Munich, Bavaria, Germany

- Execute Influencer and Affiliate Marketing strategies for the Italian market - Scout and manage creators across Instagram, TikTok, YouTube & podcasts - Create detailed briefings to guide content creation - Negotiate contracts with talent agencies - Monitor monthly performance and analyze KPIs to optimize ROAS

Influencer Marketing Management

BEARS WITH BENEFITS®

2024-1 - 2024-7 · 7 mos

Munich, Bavaria, Germany

Consumer Marketing Intern

Danone

2023-4 - 2023-9 · 6 mos

Zoetermeer, South Holland, Netherlands

Education

Erasmus University Rotterdam

Media & Business

2022-8 - 2023-8 · 1 yr 1 mo

- Media Economics and Media management - Strategic Mass Communication - Global Advertising - Leadership Communication: Strategy and Trends - Consulting Challenge