Lara Ballout

• Professionally modeled a variety of products, garments, or accessories for advertising campaigns, including print, digital, and video formats. • Created and maintained a range of poses and expressions that best highlight the features and benefits of the advertised products. • Worked closely with photographers, art directors, and stylists to achieve the desired look and feel of each campaign. • Brands include: FaceFacts, MuuMuu fashion, We are Muse, GART Appeal and several makeup artists.

• Created and implemented targeted sales plans to increase Superpowders’ market presence and achieve monthly sales targets across various channels • Engaged with new and existing clients to foster strong partnerships, promote Superpowders' unique product line, and secure long-term business deals. • Secured wholesale and retail deals with key distributors and retailers to expand Superpowders’ market reach and increase product accessibility across multiple regions. • Conducted persuasive sales presentations and demos for wholesale buyers and retail partners, showcasing product benefits and securing significant purchase orders.

• Created user generated content to increase exposure and enhance customer conversion. • Discussed with the founders future strategies and content ideas to increase and maintain insights and social media growth and presence. • Produced high-quality written, visual, and multimedia content, including blog posts, articles, videos, and infographics, consistently meeting or exceeding content KPIs. • Managed social media accounts, scheduling posts, engaging with the audience, and analyzing data to optimize content performance. • Collaborated with cross-functional teams, including designers, marketers, and SEO experts, to ensure content aligned with brand goals and SEO best practices.

• Identified and curated user-generated content from various sources, Managed and created advertising campaigns on all social medial platforms based on the company’s expected sales and revenue generation. • Ensured that all UGC aligns with brand guidelines and community standards. Moderate and monitor content submissions for quality and compliance. • Featured UGC across various marketing channels, including our website, social media, email campaigns, and promotional materials. • Brands include: Swiss Butter, Quwati, Trop, Feel22, GART Appeal & MySkeen.

• Worked on several campaigns such as the annual Mother’s Day shoot. • Wrote persuasive and compelling product descriptions, ad copies, and other marketing materials that reflect the brand's identity and drive sales. Assisted in planning private events for luxury brands within certain international guidelines. • Collaborated with photographers and designers to create stunning imagery and graphics for use in marketing campaigns and on social media. • Developed and managed a content calendar to ensure a consistent and cohesive brand message across all platforms.