lana batal

-Managing collaborations between brands and influencers, ensuring creative alignment and smooth campaign execution. -Developing strategic campaign proposals tailored to client objectives and target audiences. -Conducting meetings with brands to identify marketing goals and recommend effective influencer partnerships. -Overseeing campaign timelines, deliverables, and communication between all parties. -Monitoring campaign outcomes and providing actionable insights for performance improvement. -Building long-term relationships with clients and partners to drive consistent growth and brand awareness.

- Leading a cross-functional digital marketing and media team, overseeing campaign strategy, execution, and performance optimization. - Managing end-to-end digital marketing projects, including planning, resource allocation, timelines, and quality control. - Utilizing AI tools to enhance content creation, automate reporting, and streamline marketing workflows. - Developing and implementing data-driven strategies to increase online visibility, engagement, and conversions. - Mentoring and guiding team members to ensure high performance, collaboration, and professional growth. - Coordinating with design, content, and ad teams to maintain brand consistency and ensure campaign success. - Introducing and implementing cutting-edge tools and processes to improve operational workflows and project outcomes. - Managing recruitment, onboarding, and ongoing performance evaluations within the marketing and media departments. - Analyzing marketing data and team performance, generating actionable insights to optimize campaigns and measure ROI. - Collaborating closely with leadership to align marketing efforts with broader business objectives, driving long-term growth.

Managed and executed social media strategies across major platforms including Facebook, Instagram, Twitter, and LinkedIn. Created engaging content (visuals, captions, reels, stories) aligned with brand identity and marketing goals. Monitored analytics and KPIs using tools like Meta Business Suite and Google Analytics to optimize campaign performance. Collaborated with design and marketing teams to run paid ads, grow community engagement, and increase brand awareness. Handled daily posting, audience interaction, trend tracking, and reporting to ensure consistent digital growth.

Cross-departmental coordination, collaborated with various departments to ensure smooth operations. Financial Record Keeping, maintained and managed financial records efficiently. Global Transaction Facilitation, Oversaw international transactions and compliance. Customer Support and Planning, Managed customer inquiries, assisting in budget planning, and meetings.