Lim Zhang Yao
Channel Account Manager @ Oracle
About
Enterprise SaaS Sales Leader with 9+ years of experience driving business growth, digital transformation, and strategic customer engagement across Malaysia and Singapore. Proven track record in expanding new markets, exceeding revenue targets, developing high-performing sales teams, and delivering enterprise business solutions including ERP, Cloud Applications, and Digital Transformation. Currently serving as Oracle NetSuite Malaysia's first Channel Account Manager, helping customers maximise business value through account expansion, strategic partnerships, and long-term customer success. Experienced in engaging C-level executives, managing complex enterprise sales cycles, and building sustainable revenue growth. Core strengths include enterprise sales, customer expansion, channel management, business development, partner ecosystems, and go-to-market execution.
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Malaysia
Information Technology & Services
Enterprise SAAS Sales, Sales Strategy, Solution Selling, Enterprise Account Growth, Account Management, Strategic Partnerships, customer expansion, customer succss, Channel Sales Development, Computer Hardware, IT Hardware Support, Hardware Architecture, Software Documentation, Software as a Service (SaaS), Sales Target Management, Sales Presentations, Presentations, New Business Development, NetSuite, ERP Software
Experience

Channel Account Manager
Malaysia
- Appointed as Oracle NetSuite Malaysia's first Channel Account Manager. - Consistently exceeded expansion sales targets while maintaining strong customer retention. - Managed strategic customer relationships across multiple industries. - Identified expansion opportunities through business process optimisation and digital transformation initiatives. - Collaborated with partners to deliver business value and increase customer adoption. - Developed executive relationships with key customer stakeholders to drive long-term growth. - Worked closely with Sales, Customer Success, Solution Engineering and Partners to deliver successful customer outcomes.

Sales Director
Singapore
- Spearheaded the company's expansion into the Singapore market. - Developed and executed go-to-market strategies for ERP and business management solutions. - Built strategic partnerships to accelerate market penetration. - Led enterprise sales engagements from prospecting through contract negotiation. - Managed cross-functional collaboration between Sales, Marketing, Delivery and Finance. - Delivered market intelligence to executive leadership supporting business strategy.

Sales Manager
Malaysia
- Developing ITG growth strategies and plans for Malaysia. - Plan or participate in relevant events for leads generating to increase client base in Malaysia. - Identify potential clients in the target market and complete appropriate research on the prospective client’s business needs. - To identify, develop relationships and negotiating with prospective stakeholders. - Collaborate with local vendors to approach more prospective clients and integration with their solutions to provide an interconnected solution based on client’s expectation.

Assistant Business Development Manager
WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Responsibility: - Responsible for account development, cold calling, generate new lead, assess client needs, identify problem and propose best solutions based on the environment - Manage account relationships for recurring deals, contract negations, sales, pricing, billing, and logistics - Working closely with tech teams to meet customer expectation - Lead planning, sales activity, strategy, proposal process, and tender for project - Make sure company always stay competitive in the market - Coach and guide new sales representatives and inside sales - Drive revenue and secured new business Achievement: • Develop the new line of business for the company. • Expand business development team from 2 sales representatives to 8. • Boost company revenue up to 300% within 2 years.

Marketing Executive
WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Handling Customer Relationship, planning marketing strategies from time to time, exploring new opportunity work with other company to achieves better sales, advertising and promoting new line of products, maintaining a good relationship with mall A&P
Education
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