Kush Doger

•Owned USD 350Mn+ P&L across Smartphones, Tablets, Laptops, Gaming, Smartwatches & Cameras with end-to-end growth strategy and customer experience. •Delivered 2.4X GMS growth by initiating inventory buying model and warehousing model. •Partnered with industry leading brands – Apple, Samsung, Xiaomi, Realme, HP, Lenovo, Dell, Asus, Fitbit, Canon, Nikon, contributing to 85% of sales. •Onboarded Intel, AMD to unlock growth for laptops and secured USD 0.5M in marketing budgets. •Improved conversion by 40% through assortment expansion, pricing optimization and enriched brand content. •Ideated and conceptualized “CLiQ Genie” chatbot, transforming customer purchase experience.

• Relationship management for Amazon and Flipkart to drive first party hardware inventory planning and sales • Own distribution of 1st party devices with Redington and HCL to execute company vision in online channel • Be category expert and drive revenue for 1st party by planning promotions through Microsoft direct stores • Formulate and implement channel schemes and campaigns to grow business and keep channel alive • Devise long term/medium term/short term product and pricing strategy to drive revenue growth • Responsible for providing strategic direction to MS first party hardware team • Cross functional coordination: coordination with supply chain, warehousing, marketing, finance, legal, taxation teams to ensure smooth business operations • Client servicing: Developing new processes for sales team, thereby generating new business opportunities for MS and contribute to overall profitability

• Inventory forecasting and planning for 1st party hardware business and 3rd Party OEM PCs • Own distribution of 1st party devices and OEM PCs with key distributors for online channel • Negotiate and align plans with key stakeholders for win -win results • Finalize and periodically review 3rd party PCs assortment to be promoted at online stores • Drive Product assortment, Pricing, New Product Launches and Go to Market Plans with channel • Set weekly, monthly and quarterly product wise and partner wise sales targets for AM team and help achieve them • Awarded Regional Star Award for Q3 FY 17

• Managing and coordinating with major brands like Apple, Microsoft, Micromax, Infocus, Iball for inventory planning, sales management, deals management and ensuring best prices as per the market trend • Core member of the team to launch Infocus as a brand in India • Seller management to oversee seller on-boarding and seller operations • Inventory management and planning, including market research on pricing, product movement, competition pricing, product bundling, etc • Product sourcing, including procurement, price negotiation • Employing category specific marketing techniques along with choosing best visual merchandising • Process improvement through best practices and contribution in policy formulation • Overall category management to drive sales and meet targets for the category, which is among the key categories for the company

• Face of the company for North India, including Himachal Pradesh, Punjab, Chandigarh, Jammu & Kashmir and Rajasthan • Responsible for end-to-end sales and implementation of PayU’s payment gateway • Identifying and generating leads through the banking channel, working with clients, negotiating on terms and conditions and closure of the accounts • Experience in handling Key Accounts, Compulsive Accounts, and accounts under Education and ECommerce • Was solely responsible for closure of several key accounts including the following: ✓ Government: Himachal Pradesh State Electricity Board, Himachal Pradesh Road Transport, Himachal Pradesh Tourism Development Corporation ✓ Education: APG Shimla University, Monad University, IEC University and College, Chitkara University

• Managing software team of 20 members • Working with the client and deployment of modules on the client site • Development of business strategies • Understanding client requirements and conveying the same in technical terms to the software team • Training the users on various modules Key Projects 1. Indian Institute of Science Education and Research (Indian government institute ) Worked as Project Manager 2. Punjabi University, Patiala (State government institute) Worked as trainer on Payroll and Accounts Module