Kriti Shukla

I write features on fashion, beauty, and culture for one of India’s leading fashion magazines, focusing on long-form storytelling. Beyond writing, my work spans fashion week coverage, industry events, and collaborations with designers and brands.

- Wrote soft features and lifestyle articles on art, culture, fashion, beauty, and wellness for print and online. - Reported on fashion weeks and cultural, page 3 events across Delhi NCR. - Assisted with page-making and production for newspaper and magazine. - Wrote branded promotional content for clients in Hindustan Times print.

I handled social media for various Bombay Times and Delhi Times accounts, curating and scheduling entertainment and lifestyle content from the print editions. I worked with editorial teams to feature key stories, collaborated with other departments on content, and monitored performance to refine the strategy.

- Wrote articles on lifestyle, fashion, culture, and business for websites - Helped brands and publications tell their stories in an interesting way. - Researched topics and interviewed people to make content more informative. - Adjusted writing style to fit different audiences and platforms. - Handled multiple projects at once and met deadlines consistently.