Kristina Aranilla

By Kristina Studio LLC is a professional product photography and videography business that creates and produces memorable imagery with brands through photo and video campaigns to help drive sales and create a stronger brand community. - Creates imagery for brands to portray their voice through marketing, social media campaigns and printed material - Collaborates with beauty brand marketing and creative teams to produce memorable and impactful imagery - Produces planned Moodboards to deliver to brands for paid campaigns - Photographs professional-quality photos based on brand aesthetic and direction - Full editing with use of Adobe Lightroom Classic, Adobe Photoshop and Final Cut Pro X - Delivers full and final galleries to Clients to use on social media platforms, websites, print and packaging

- Responsible for the design and production of multi-platform communications including, but not limited to, high-level video productions, web, digital communications, social media and graphic design - Manages production timeline and produces compelling design collateral, including graphic design, print and digital advertisements - Creates Marketing plans for video and photos; works with local outlets to book and schedule advertising - Primary company photographer specializing in corporate advertising and event photography - Help edit and approve communication for internal departments - Produces weekly email newsletter distributed to 13,000+ subscribers

Communications and Marketing - Assists with marketing of events as needed - Posts member news releases on the Chamber website - Organizes and maintains a database of Chamber photos from events - Maintains and updates the Chamber’s Communications Calendar - Shoots, edits, and publishes various event videos Social Media - Fields and fulfills social media requests from Chamber members - Creates, posts and shares content through the Chamber’s various social media channels Public Relations - Represents the Chamber, as needed, at community and Chamber events and provides content, including photos and videos as needed for internal and external use - Assists in drafting media advisories and news releases - Manages and schedules blogs on the Chamber website

Communications and Marketing - Assists with marketing of events as needed - Posts member news releases on the Chamber website - Organizes and maintains a database of Chamber photos from events - Maintains and updates the Chamber’s Communications Calendar - Shoots, edits, and publishes various event videos Social Media - Fields and fulfills social media requests from Chamber members - Creates, posts and shares content through the Chamber’s various social media channels Public Relations - Represents the Chamber, as needed, at community and Chamber events and provides content, including photos and videos as needed for internal and external use - Assists in drafting media advisories and news releases - Manages and schedules blogs on the Chamber website

- Participate in promotional strategy development for community-facing activities and initiatives - Enhance interdepartmental relationships with the marketing, government relations, community relations and clinical teams to meet overlapping goals - Responsible for promotion of events, community initiatives, significant funding initiatives and large donor gifts (via traditional media outlets as well as social media) - Produce Jacksonville’s e-communications, social media and web updates for all Fund-related efforts (internally and externally) - Create event material, including invitations, advertisements, programs, etc. - Maintain and grow email databases - Create and distribute online surveys to donors and employees to provide feedback for fund initiatives and gauge opportunities for growth

- Hiring manager - Scheduling manager - Create weekly schedules on Microsoft Excel for all employees - Conduct interviews for possible employees - Train new employees in all tasks and rules - Provide excellent customer service to all customers - Manage social media pages for the company - Create and brainstorm brand promotions and specials - Maintain a clean and friendly store environment - Build customer relationships - Conduct and lead monthly employee and manager meetings

- Work with agency departments such as creative, social media, and traffic - Assisted in writing strategic creative briefs - Wrote change orders - Wrote approval orders - Participated in client meetings - Worked with local and national clients to build new campaigns - Researched and reported target markets, client industries, and industry trends