Kinga Svecz

Currently, I am responsible for the retail marketing tasks of the Triumph brand. I also support brand marketing activities and take part in the execution of PR tasks and events. - Carry out brand and trade marketing activities in the five countries of the HU HUB (HU, BG, HR, SI, RO) - Prepare and implement promotions and campaigns in the stores - Maintain close contact with the Sales team and assist them in the launch of new collections and campaigns - Prepare and continuously monitor seasonal marketing calendars - Cooperate with national PR agencies, newspapers, influencers, and organize PR events for high priority campaigns - Provide support in building and delivering cross-channel marketing campaigns that integrate media, brand, PR, social media, and influencer marketing - Coordinate graphic design work, create and adapt promotional and campaign materials, and manage materials for shops and newspapers - Manage social media platforms and coordinate posts - Maintain constant contact with businesses - Put together an annual media plan and manage and monitor the annual budget

- Coordinated and managed partner activities/relocations (Tesco, Metro, Wholesale, Domestic chains) - Cooperated with agencies on an ongoing basis - Prepared and followed up PR/PO and managed the budget - Developed, updated and monitored the activity plan - Coordinated Tailor Made promotions with various partners

My main responsibility was to implement the trade activities of the countline, tablet, and praline brands. I was responsible for the appearance of the entire seasonal portfolio in relation to each partner (trade activities, partner presentations). I was accountable for plans and trade activities related to the local market, large organized retailers, and ATC. - Coordinated the display and POS - Executed annual trade plan activities, including the local strategy/plans for the given brands within the categories - Cooperated with different agencies (creative, manufacturer) - Coordinated ad graphics - Coordinated tailor-made promotions for all partners - Prepared strategic analyses (DAS, Dunnhumby, Nielsen, Power BI) - Prepared, updated, and evaluated trade marketing reports on a monthly basis - Attented meetings and updated presentations - Cooperated with the sales, marketing, and planning teams - Continuously updated and monitored the marketing budget and wrote PR/POs to the partners I actively participated in the yearly commercial planning process and meetings (prepared materials, conducted data analysis, and created presentations).

My main responsibility was to implement the trade activities of the countline, tablet, and praline brands and to assist in strategic brand planning. In addition, I was responsible for the appearance of the entire seasonal portfolio in relation to each partner (trade activities, partner presentations). I was accountable for plans and trade activities related to hypermarkets, discounters, and other channels. - Coordinated displays, POS devices, and other secondary placements (demand assessment, graphics creation, production) - Executed annual trade plan activities, including local strategies/plans for the given brands within the categories - Participated in co-packing processes - Monitored the scheduling of placements - Cooperated with different agencies (creative, manufacturer) - Monitored competitors, leaflets, and secondary placements - Coordinated ad graphics - Coordinated tailor-made promotions for all partners - Prepared strategic analyses (DAS, Nielsen, Power BI) - Prepared, updated, and evaluated trade marketing reports on a monthly basis - Attended meetings and updated presentations - Cooperated with the sales, marketing, and planning teams - Continuously updated and monitored the marketing budget and wrote PRs/POs to the partners I actively participated in the yearly commercial planning process and meetings (prepared materials, conducted data analysis, and created presentations).

I worked on the Countline, Tablet, and Praline brands and supported the Category Manager with the following tasks: - Coordinated displays, POS devices, and other secondary placements (demand assessment, graphics creation, production) - Participated in co-packing processes - Monitored the scheduling of placements - Cooperated with various agencies (creative, manufacturer) - Monitored competitors, leaflets, and secondary placements - Coordinated ad graphics - Prepared strategic analyses (DAS, Nielsen, Power BI) - Attended meetings and updated presentations