King Hei Wong

・ Handle and negotiate publishing and licensing deals with different music aggregators, publishers, and streaming platforms ・ Work closely with clients, media, social media platforms and streaming platforms on content and promotion plans ・ Develop and implement marketing campaigns in Greater China region and give feedback on performance ・ Plan and produce graphic and video content for artistes and company social media. ・ Manage artistes and company’s social media accounts including Facebook, Instagram, Weibo, YouTube, Douyin, etc.; and measure key performance indicators and give feedback ・ Fans club daily operations and work with fans to create hype on social

- Develop and implement marketing campaigns for each single's release - Plan and produce engaging graphic and video content for artistes and record label. Created an Instagram filter with over 10M free impressions and over 1M captures on Instagram with in two weeks - Manage artistes and music labels' social media accounts including Facebook, Instagram, YouTube - Organise, manage shows and events and assist artists' daily activities

MEology is a creative agency that specialises in brand building, social media content production and social listening. Served clients: GSK, MTR, Ricacorp, Blue Girl Beer, SGS

I have handled and created the social media content for F&N's Fruit Tree Fresh Singapore and F&N's NutriSoy Singapore. I have also participated in creating promotion materials for Wall's and Red Bull.