King F. Jusino

I oversee a sales operation with a substantial budget of over $ 54.3 million. My role involves managing comprehensive sales strategies to drive growth, customer satisfaction, and market share. I effectively manage price increases to optimize revenue, supervise a 17-member team, and ensure compliance and progression through detailed KPIs and regulatory reporting. My strategic approach not only focuses on achieving organizational goals but also on cultivating professional relationships and developing new business opportunities through industry events.

I led the strategic direction, planning, and execution of marketing for theatrical releases in the region. I developed and directed marketing strategies tailored to the target consumer and drove promotional campaigns, managing a comprehensive advertising budget and overseeing agency performance to maximize opportunities. My leadership in innovative marketing strategies led to significant improvements in box office performance and profitability.

I managed a over $12 million budget, increasing total sales by 15% from the previous year. I led marketing strategies based on consumer insights and was instrumental in launching significant initiatives like the Mid-Day Draws & Powerball. My strategic approach involved overseeing all phases of marketing from ideation to execution, significantly boosting sales and establishing successful continuous game releases.

I evaluated brand performance and developed strategies that significantly increased market share and sales. I managed a multi-million dollar budget across brands, leading initiatives that resulted in marked growth and industry recognition, including the creation of unique marketing programs that resonated strongly with target markets and distribution channels.

Policy Associate – Cordova Internship Program, Washington Center, Washington, DC – Spring 1999 Logistics Assistant – Southern Governors Association Committee – 1998 Intern – National Governors Association Committee – 1996