kimberly laverick

freelance public relations and communications specialist

About

SUMMARY OF QUALIFICATIONS Highly motivated and organized. Extensive experience in public & media relations, event coordination, marketing, collaboration with community and civic agencies. Works well independently and with teams. Excellent communication skills and energetic public speaker. Marketing experience: print, radio, television, telemarketing, promotional events, public service announcements, press releases, and social media. Experience in website design, development and maintenance. Experience developing and maintaining working relationships with supporting agencies, business, civic and community leaders. Much experience in volunteer recruitment, coordination and advocacy. Passionate trainer and instructor. Experience teaching adults leadership skills, developmentally appropriate practices, energetic and creative ways of interacting with young children in the classroom, First Aid, CPR and NC Credentials of Child Care.

Country

united states

City

raleigh

Industry

public relations and communications

Skill

event planning, fundraising, community outreach, communication skills, public relations, media relations, leadership development, leadership, social media marketing, television, hosting, non profits, municipalities, public speaking, press releases, video production, social media, broadcast television, local government, nonprofits, training, marketing, crisis communications, digital media, volunteer management, volunteer recruiting, public affairs, political communication, website development, web development, publicity, marketing strategy, facebook, social networking, marketing communications, government, public policy, community development, strategic communications, strategic planning, research, communication, lobbyist

Experience

director of marketing and community outreach

partnership for children of wayne county smart start

2004-10 - 2012-1 · 7 yrs 4 mos

* Management in a non-profit sector * Plan Development, Budget Development, Community & Media Relations, Marketing, Event Planning, Fund Development, Public Speaking, * Managerial Accounting, and Strategic Planning, * Management/Development/ Education Programs, and Leadership Development. * Established strategic integrated marketing campaigns involving mission statements, and objectives. Marketing Experience: print, radio, television, promotional events, public service announcements, press releases, and social media publicity on Twitter, Facebook, and LinkedIn.

business administrator and director

sgm

1986-1 - 2001-1 · 15 yrs 1 mo

Coordinate and supervise business operations, including marketing and publicity, fundraising, curriculum implementation, child assessments, file development and maintenance, scheduling, and budgeting. Develop and promote positive relationships with parents, staff and community.

higher education instructor

wayne community college

2006-3 - 2007-5 · 1 yr 3 mos

* Provide instructional guidance for child care providers, intended to meet NC Child Care required coursework. * October 2004-April 2007 Partnership for the Children of Wayne County * Educational Program Specialist * Provide educational trainings and family support in the areas of life skills, parenting, prenatal education, and community referrals.

public and government affairs director and lobbyist

city of goldsboro

2012-2 - 2015-12 · 3 yrs 11 mos

* Completed a comprehensive branding campaign * Nurtured relationships with various publics, including local newsrooms * Maintained external communication tools, including website and social media * Co-host daily morning community program * Maintained governmental tv channel * Advised staff about best communication practices * Researched, wrote news releases * Created original infographics to illustrate interesting things