Khoo Sze

Product Executive @ KHIND Malaysia

About

An innovative, analytical and highly motivated recent graduate of Marketing from UOW Malaysia KDU University College who is seeking an entry-level or junior position to gain relevant exposure and practical experience in the marketing field, to enhance skills for career development and to achieve organizational goals. Intends to utilize the Marketing, E-commerce, Product knowledge and analytical skills obtained throughout academic studies as well as working experience to contribute to the organization’s overall success. Able to work independently or in a team and have a clear and logical mind in problem solving and emphasizes on quality in accomplishing assigned task.

Country

Malaysia

City

Klang

Industry

Electrical & Electronic Manufacturing

Skill

Project Management, Product Planning, Market Analysis, Product Management, Product Marketing, Marketing Research, Knowledge Acquisition, Microsoft Office, Presentations, Creativity Skills, Presentation Skills, Interpersonal Skills, Organization Skills, E-Commerce, Sales Analysis, Image Editing, Microsoft Excel, Marketing Strategy, Customer Service, Active Listening

Experience

Product Executive

KHIND Malaysia

2023-12 - Present · 2 yrs 10 mos

Shah Alam, Selangor, Malaysia

• Develop and drive product strategy aligned with the company's overall goals and objectives. • Conduct market research and analysis to identify market trends, customer needs and competitive landscape. Utilizing the information and analysis to drive product strategy and development of new product including product and pricing positioning. • Collaborate with stakeholders to define product vision, goals, and roadmap. • Create and prioritize product requirements, user stories, and features. • Involve in sourcing process, including review of supplier’s performance, price negotiation and product testing to ensure good product performance and comply to regulations. • Collaborate with cross functional teams including sourcing, marketing, procurement, sales, compliance and customer services to develop and execute product strategy that align with business objectives. • Monitor and evaluate product performance, gather customer feedback, and utilize data analysis to drive continuous improvement and enhance customer satisfaction. • Coordinate with sales team to provide product knowledge training to support on successful product launches. • Assist in managing product portfolio of Khind Holdings for kitchen appliances across various brands of Khind, Mayer and Mistral. • Design the Go to Market strategy for new product introduction and work closely with marketing communication team on the ideation and execution of marketing activities.

Ecommerce Intern

Machines Sdn Bhd

2023-6 - 2023-9 · 4 mos

Shah Alam, Selangor, Malaysia

• Manage marketplace web store content and ensure all the product contents are up-to-date and accurate. • Assists in preparing marketing plan for digital campaigns and implement marketing and sales pricing strategies. • Perform cross checks for the product visuals and promotion prices during every digital marketing campaign to ensure all information is accurate. • Carry out price and vouchers comparisons of competitors and record the total revenue of sales according to the different time frame during marketing campaign. • Perform daily check on Lazada BOPIS Order Status and update the total numbers of order pending collection to notify retail store owner on the order collection. • Optimize daily sales and campaign performance to boost sales and increase product traffic and store conversion by utilizing promotion tools and customer engagement messages.