Keyana Pietraszek
Influencer Marketing Manager @ SharkNinja
About
After earning my MBA, I began my career in influencer marketing and have spent nearly six years building expertise in the space. I currently work as an Influencer Manager at SharkNinja, where I lead and support influencer campaigns across the Ninja Kitchen brand and collaborate on Shark campaigns as needed. I manage the full campaign lifecycle—from identifying and sourcing creators aligned to key personas, to negotiations, creative brief development, and performance reporting. My role has also allowed me to expand influencer workstreams, including leading photography refresh initiatives, sourcing infomercial talent, and supporting product testing and pre–go-to-market activations. I’m deeply passionate about marketing and strongly believe influencer marketing is a powerful investment for driving brand awareness and delivering impactful product messaging. As the creator economy continues to evolve, I’m excited to grow alongside it and help brands connect authentically with their audiences.
United States
Westport
Apparel & Fashion
Responsible, Dependable, Able to communicate to people of all ages, Teamwork, Microsoft Office, Customer Service, Microsoft Word, Social Media, Marketing, Leadership, Social Media Marketing, Content Creation, Influencer Outreach, Professional Writing, Business Administration, Cross-functional Team Leadership, Team Leadership, Digital Marketing, Administration, Microsoft PowerPoint
Experience
Influencer Marketing Manager
SharkNinja
Senior Influencer Specialist
SharkNinja
Needham, Massachusetts, United States
Influencer Specialist
SharkNinja
Marketing Assistant
Chikmedia
• Social Media Account Manager responsible for crafting social media strategy, producing content, and client relations • Work directly with owner to help develop marketing solutions and strategies in the best interest of our clients • Manage multiple accounts to support client and company objectives on various social media platforms (Instagram, Facebook, LinkedIn, and Twitter) • Assist with marketing research and influencer outreach • Analyze monthly social media insights for clients
Social Media Intern
Chikmedia
• Handled Instagram management, producing content for 5,000+ followers • Managed 3 platforms to support both client and company initiatives • Focused on marketing and promoting events on different social media platforms • Drove engagement on diverse social platforms via likes/commenting with followers
Influencer Project Coordinator at Google Shopping, Formerly: Shoploop
Independent Contractor
• Assisted in the launch of the home & garden division by onboarding 65+ influencers and 21+ brands for roughly 850+ pieces of content • Sourced and onboarded home & garden influencers and brands for the platform • Served as a point of contact for creators • Worked closely with Influencers and Partnership Managers to ensure target KPIs are met or exceeded monthly • Oversaw the home & garden division and review content to ensure it met content guidelines • Worked with influencer agencies to source additional content • Assisted in data entry as needed
MBA Graduate Assistant
Roger Williams University
Providence, Rhode Island Area
• Worked with Director to promote the MBA program to undergrad students • Managed MBA LinkedIn Group and provided content for weekly posts • Coordinated MBA Program events inclusive of networking events and guest speakers
Intern Sales Department
Hampton Inn Hotel
Westport, MA
• Booked reservations for parties needing 10 or more rooms, for 40-50 clients hosting corporate or social events • Managed multiple guest files at one time • Prospected new leads needing hospitality based on local events and newspaper articles
Front Desk Associate
Fairfield by Marriott
New Bedford, MA
• Assisted guests with booking reservations and modifying pre-existing reservations at the hotel • Managed multiple guest requests at one time via phone, email, and in-person • Communicated effectively with customers and staff to ensure excellent customer service
Server
Crowther's Restaurant
Little Compton, RI
• Managed up to 6 tables at one time while providing quality customer service • Communicated effectively with people of various ages and personalities to appease guests and distribute orders appropriately • Managed various amounts of money (cash, credit, and gift cards) at one time
Performance Team Captain/ Off-Site After-School Karate Program Instructor
Rocky Silva's American Karate
• Created, instructed, and critiqued martial arts forms that the team would demonstrate at local events to promote the karate school • Instilled confidence and leadership skills in my students through team-building activities and encouraging them to perform in front of vast audiences • Taught martial arts and skill-based activities to groups of 15 children, ages 5-11, with one other instructor
Education
Roger Williams University
Roger Williams University
Marketing
Keyana Pietraszek's Contact Information
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