Kent Regan Laurent

Responsibilities: • Advise C-level executives and business owners on AI strategy adoption for enterprise-scale transformation. • Translate complex business challenges into AI-driven leverage strategies. • Lead executive-level consultative engagements (boardroom conversations). • Drive enterprise decision-making processes and high-value deal structuring. • Collaborate directly with Founder in strategic client discussions and growth initiatives. • Build and maintain high-level B2B relationships across Indonesia & regional markets.

Responsibilities: •Initiated a potato export project, connecting local farmers’ produce to international markets. •Developed networks with suppliers, buyers, and forwarders in the agricultural sector. •Managed business communications and export negotiation processes. •Oversaw project planning and documentation based on project management principles.

Responsibilities: • Designed and implemented an affiliate marketing program to expand the store’s digital promotional reach • Managed social media marketing strategies, including creating promotional content for mobile phones and accessories • Handled customer communication across multiple channels (chat, WhatsApp, and social media) to improve satisfaction and retention • Managed and utilized a customer database of tens of thousands of buyers to support follow-up and repeat purchase initiatives • Analyzed sales performance and provided insights to optimize digital engagement and CRM strategies • Supported online sales growth through persuasive, customer-oriented communication approaches Key Achievements: • Successfully expanded promotional reach and acquired new customers through the affiliate system • Increased engagement and repeat purchases through structured CRM-based communication • Contributed directly to online sales growth via personalized customer interaction

Planned and managed online and offline tournaments, while collaborating with business owners to activate venues and increase customer engagement. Key responsibilities: • Organized and handled online and offline tournaments, including scheduling, registration, and match execution • Collaborated with café and business owners to host offline tournaments aimed at increasing foot traffic and community engagement • Designed tournament promotional materials, including posters and visual assets for online and offline promotion • Managed participant communication and tournament information distribution • Supported promotional efforts to increase tournament visibility and participation • Coordinated hybrid event execution between online platforms and offline venues This role strengthened my experience in event management, partnership collaboration, visual content creation, and community-driven marketing.

Supported B2B sales and business development activities through daily customer engagement, sales performance monitoring, and operational reporting. Key responsibilities: • Conducted daily outbound calls to connect with potential customers and build relationships for B2B meeting arrangements • Coordinated and scheduled client meetings using Microsoft Outlook, acting as the main meeting arranger • Monitored sales team activities across multiple regions using Trello dashboards • Consolidated sales activity data from Trello into spreadsheets for reporting and analysis • Prepared KPI calculations for individual sales representatives based on activity reports • Managed customer and lead data by organizing incoming prospects into structured contact lists • Executed email blast campaigns using Microsoft Outlook for client communication and outreach

Responsibilities: •Assisted in promoting fertilizer products through social media and digital communication, highlighting product features and benefits to attract farmers and distributors. •Developed simple content strategies aimed at expanding audience reach and increasing engagement. •Contributed to acquiring new customers in the agricultural sector through informative and educational marketing approaches. •Enhanced understanding of consumer behavior and market needs, particularly in selecting effective fertilizer products.