Kelvin Sim

-Demonstrate an entrepreneurial mindset and the highest degree of effectiveness while engaging in sales management, relationship management, and account management across the various domains the have our presence such as banking, financial services, credit card processing, e-commerce, or payments. - Identify, secure, and manage relationships with clients across Singapore, effectively negotiating and persuading potential clients the value that Instarem can add to their business. -Have a constant drive to go beyond past performance and visibly demonstrate track record-beating performance when it comes to achieving financial targets via cross-selling and upselling, and ability to generate sales leads, effectively negotiate, and close transactions. -Work into and effectively navigate the respective financial and fintech regulatory environment Generate revenue from clients, and achieve pre-agreed targets on customer flows, revenues and profitability. -Calm and conscientiously manage high-pressure situations across a range of clients with different business needs and operating environments across the region. -Demonstrate business development and consultative selling skills with results-orientation to meet/exceed assigned financial and customer satisfaction goals -Proactively scout for opportunities in the marketplace through direct contact as well as partners. The job will involve building relationships with key players in SME’s, financial firms, marketplaces, eCommerce providers and others to generate qualified opportunities, mapping the account, influencing key decision-makers, convincing the client about the value proposition, and closing the deal.

I am responsible for sales activities including acquiring new customers, manage existing customers’ relationships, enhancing business and providing qualified consulting in a manner that supports the company’s growth in Asia.  Identify and maximize new business opportunities within the responsible markets  Coordinate the customer implementation  Work closely together with international colleagues to implement international prospective customers  Drive effective working relationships with customers and partners  Participate in the development of an effective market exploitation strategy in Singapore and other Asia countries.  Collaborate with the Product Management and Customer Service teams, keeping them informed on the pertinent facts and needs of various customers  Attend sales meetings and maintain up to date records on all sales activity  Manage Corporate customers to maintain and grow the business against target  Manage and grow the customer portfolio by exploring upselling opportunities  Manage the relationship with Travel Management companies (TMC) who provide the Business Travel services to common Corporate customers, to develop and maintain the necessary cooperation needed.  Create customer loyalty to ensure that the “life time customer value” is fully developed: 1. Develop account management activities in full accordance with company’s objectives to ensure customer retention 2. Share CRM processes and produce best practices to be adopted to the entire customers’ portfolio 3. Gather and provide customer feedback to promote/facilitate service and product improvements 4. Utilize CRM systems to maintain account management activities and key client information  Actions have a direct impact on internal and external customers and partners  Frequent direct and indirect contact with customers (merchants) and partners  Representation of the company at client meetings and industry events

• Execution of the middle market Corporate Card sales strategy within the territory prescribed. • Achieve aggressive corporate card sales targets in the geography through a focus on winning new business to the franchise via new clients and cross-selling. • Aggressively manage the sales pipeline ensuring the pipeline is robust and will meet the targets including accurate and timely reporting of the pipeline and prospects in the pipeline. • Develop and execute a sales strategy for increasing interactive penetration and improving operational economics. • Fully engaging in the Performance Management and Development Planning Process. • Lead the sales strategies to penetrate all segments within prescribed territory in middle market.  • Align strategies with regional and global sales colleague and share best-in-class practices, to ensure consistency and quality across the globe. • Live the Blue Box Values, including "personal accountability" and "will to win". • Develop linkages with the implementation team to facilitate fast efficient implementations of won business. • Develop relationships across distribution partners e.g. Travel Agents, Expense Management Providers, Consultants, etc. • Retaining and growing the margins in our new business wins. •¡Mapping of the overall market potential within prescribed territory to determine American Express' current market share and Amex market opportunity for corporate card. • Monitor and set strategies to overcome key competition. • Network within the industry, community, business, and customers to stay current on issues impacting 

• Aggressively manage new merchant sales pipeline ensuring the pipeline is robust and will meet monthly target including accurate and timely reporting of the pipeline and prospects in the pipeline. • Develop and execute a sales strategy for increasing interactive penetrations with the merchants.

Double Major in Marketing and Corporate Communication